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ScoopWhoop launches an exclusive womens-wear collection for the ‘Unsanskaari’ Indian women

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India’s youngest and fastest growing media brand, ScoopWhoop, has always stood up for the bold, free-spirited Indian woman, supporting her as she overcomes ‘log kya kahenge‘ and other societal drama, to reach her true potential. In keeping with that tradition, ScoopWhoop Shop’s new womens-wear collection is a well-deserved tribute to the ‘unsanskaari‘ Indian woman.

Image Source – ScoopWhoop

The collection features ScoopWhoop’s iconic ‘Kaafi Feminist‘ and ‘Kaafi Liberal‘ designs in a wider range of silhouettes.

Sriparna Tikekar, Co-Founder & COO, ScoopWhoop, said

Our womens-wear collection has been specially crafted for the bold, beautiful, and daring women of today. It’s for those who are not afraid to make a noise for the right reasons.

This collection truly resonates with everything the badass woman of today stands for. Here’s to the fighter, the oddball, the unsanskaari one, who dares to break the rules and makes her own sanskaars rather than following ones she’s not okay with. ScoopWhoop’s Unsanskaari collection is up for grabs at ScoopWhoop’s online Shop

About ScoopWhoop Shop

Browse through a collection of vibrant, quirky products that have zero fucks to give. Just like you. Whether you’re a 90s kid, a feminist, an animal lover, a people hater or just a lazy bugger, you will find something tailored just for you at the ScoopWhoop Shop.