Hike launches ‘Hike Direct’ – allows users to chat & share files without internet and data charges

Hike messenger, one of India’s fastest growing internet companies has announced the introduction of Hike Direct,  a game-changing proposition that will revolutionize the way people communicate. A first in the world and first in the category feature—hike direct, allows users to chat, exchange stickers, transfer photos and heavy files of any type, things that users would regularly do on hike without the Internet & without incurring data charges.

Hike Direct allows mobile phones to connect with one another directly within a 100 meter radius completely by passing the telecom networks. Users can then chat and share files directly up to a speed of 40 Mbps with very low latency, which is comparable if not better than 4G speeds promised by telecom companies today. For example, exchanging 100 MB of data would take less than 10 seconds on hike direct, more importantly without incurring any data charges.

Speaking on the launch, Kavin Mittal, Founder & CEO hike messenger added

Today is the day we completely redefine messaging. Hike Direct has been built on breakthrough technology that adds a whole new dimension to messaging enabling hikers to chat and share files with their friends without the internet and without incurring any data charges. One can get speeds up to 40 Mbit/sec when chatting and sharing files through hike direct. Data or no data, hike will always work. It’s incredibly powerful.

The all – new ‘Hike Direct’ is built from the ground up with a new generation of network solutions and uses WiFi Direct technology systems that help establish peer to peer network connection between two phones.

To use hike direct, users simply need to open a chat with a friend and choose Hike Direct from the 3 dot menu on top right of the screen and hike does the rest. Hike automatically pairs up with the other phone and lets you chat and share files with your friends without the internet.

Users can get this feature by upgrading to the latest version of Hike, version 4.0.6 and above, which is available free on the Google Play Store starting today. Hike Direct on iOS, Windows to follow next year.

The company also announced that it crossed 70 million users last month with 20 billion messages being exchanged per month making it by far the 2nd largest messaging app in the country. An average user on hike spends over 140 minutes per week on the application.

The all new hike has recently been upgraded to 4.0 version with best in class features developed to deliver greater value to users such as news, hindi news bytes, localized stickers in 30 languages, automatic sticker suggestions, Group calling, Group chat upto 500 members, 100 MB file sharing and many more.

Hike’s Growth Story

  • Dec 2012 – Global launch
  • Feb 2013 – Messaging traffic grows 10X week on week
  • April 2013 – Hit the first 5M user milestone in just 4 months of its launch | Raised $7M from BSB
  • Feb 2014 – Hit the 15M user mark
  • April 2014 – Received $14M fresh funding from BSB
  • June 2014 – Crossed 20M user mark, launched first TVC
  • July 2014 – Hit #1 rank on App stores
  • August 2014 – Crossed 35M user mark, receives $65M fresh funding led by Tiger Global & BSB
  • November 2014 – Launches regional stickers on hike
  • January 2015 – Launched free Hike Calls
  • February 2015 – Launched Cricket Scores on hike
  • Aug 2015: Hike announces 20 billion messages per month and launched Hike News
  • Sep 2015: Launched Group Calling with upto 100 people

Do give Hike Direct a spin & share your experience in the comments section

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KeyPoint Technologies’ Adaptxt for iOS offers users largest language support with 26 Indic & 11 transliterated languages

KeyPoint Technologies [KPT], a global linguistics innovator has announced the latest upgrade to its award winning product Adaptxt for Android and Adaptxt for iOS, its context-aware, multi-language keyboard for iPhone, iPod and iPad devices, free of cost. Adaptxt is the first iOS app to offer the largest language support with 115+ global languages which includes 26 Indic and 11 transliterated [English + Indic] languages and over 800 emojis.

Both Adaptxt for iOS and Android were recently nominated under the ‘Productivity’ category in Mobby Awards 2015. The awards celebrate the best apps for work and productivity on smartphones.

With the recent launch of Adaptxt, Apple device users in India can now communicate in 16 new Indic languages namely:

  1. Bhojpuri
  2. Bodo
  3. Dogri
  4. Kashmiri
  5. Konkani
  6. Maithali
  7. Manipuri
  8. Marwari
  9. Mewari
  10. Oriya
  11. Sinhala
  12. Rajasthani
  13. Sanskrit
  14. Sindhi
  15. Singlish
  16. Pashto

The upgrade also offers location based suggestions such as street names, landmarks, etc.

Sumit Goswami, CEO – KeyPoint Technologies said

We are thrilled to see Adaptxt for iOS and Android get short-listed under the Best Productivity app category by Mobby Awards 2015. Currently there are 4.8 million iOS users in India of which over 49 percent are less than 30 years of age. Adaptxt offers industry’s first location based suggestions and largest language support allowing young users in different parts of the country to interact in their native languages. This promotes greater digital inclusion thus making mobile technology a true enabler of change.

Key features of Adaptxt iOS App

  • Emoji Support : Supports 800+ emojis
  • Location-based suggestions : Provides suggestions based on your current or chosen location, such as street names and landmarks
  • 26 Indic Languages : Assamese, Bengali, Bhojpuri, Bodo, Dogri, English (India), Gujarati, Hindi, Kannada, Kashmiri, Konkani, Maithili, Malayalam, Manipuri, Marathi, Marwari, Mewari, Nepali, Oriya, Punjabi, Rajasthani, Sanskrit, Sindhi, Tamil, Telugu, Urdu
  • 11 Transliterated Languages : Manglish, Marathinglish, Punglish, Banglish, Tenglish, Tanglish, Singlish, Neplish, Odinglish, Hinglish, Kanglish
  • Alternative Keyboard Layouts : For some languages [QWERTY, AZERTY, DVORAK, and QWERTZ for English, French, Italian, German and Spanish; Bulgarian BDS; Punjabi Phonetic; and specific layouts for Scandinavian languages]
  • Personalized predictions : Based on writing style and context
  • Shortcuts : Use gestures to insert frequently used phrases

To download and experience the latest Adaptxt version, please visit the following link

About KeyPoint Technologies
KeyPoint Technologies, the creator of Xploree and Adaptxt is an award-winning global linguistics innovator that enables intelligent communication between humans to the connected world—beyond mobile devices. KeyPoint was founded in 2004 in Glasgow Scotland, an epi-center of linguistics. For more information, please visit KeyPoint Technologies

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Yuvraj Singh’s Youwecan Ventures invests in SportyBeans

Youwecan Ventures led by ace Cricketer Yuvraj Singh, has recently invested in SportyBeans, which is India’s largest and Premier Multi-Sport Program for children between the ages of 1.5 – 8 years. SportyBeans has developed a highly research backed sports and fitness curriculum for the program across nine popular ball sports, viz Soccer, Basketball, Baseball, Volleyball, Hockey, Tennis, Cricket, Rugby and Golf; which is focused on creating a skills-driven, high-energy and fun-filled environment.


Yuvraj understands the importance of physical fitness and sports involvement from an early age and SportyBeans is the ideal platform to provide this foundation to the young children of the Country. Yuvraj would also be leveraging his own knowledge and experience to co-design the course curriculum for SportyBeans. Thus, Yuvraj’s Association with the Brand would be unique as it would extend much beyond being just an investor.

Speaking on his decision to team up with SportyBeans, Yuvraj said

Sporty Beans is a unique platform to identify and develop interest in sports at an early age of 2 years to 8 years and hopefully it will help in creating a transformational impact on building next generation of sports persons in India

Having started its First Centre in 2010 and having enrolments of over 30,000 children till date , SportyBeans has now established a strong proof of concept with a sizeable presence across the country. With over 35 centres spread across 17 cities, SportyBeans currently caters to over 15,000 children a year and boasts of a highly profitable business model with a proven track record across its Franchise network.

SportyBeans is a new economy unique platform to target the wallet share of spending around children besides traditional K-12 education, apparel, toys, health care etc. Keeping this large target audience in mind, the brand is now looking at an aggressive growth plan which would see ~200 SportyBeans centers across India over the next 2 years. Catering to student strength of about 1,40,000 children in these centres, the brand is looking at revenues of over Rs. 80 crores.

Karan Sareen, Director at SportyBeans said

We have signed our first International Franchise in Mauritius and shall soon be announcing a Country Franchise in Malaysia as well.He further stated that this would be the first step towards a strong global presence as the brand looks to be present in 10 international locations within the next year, with talks already in progress in the Asia Pacific Region.

SportyBeans is the first brand in its space to transform its business by leveraging mobile technology as a platform wherein it allow users to make bookings online for not only the regular sessions, but also for personal coaching, in-school sessions and birthday parties at centre’s nearest to them.

With applications developed for both the Android and iOS platforms, SportyBeans aims at giving Parents a seamless avenue not only to monitor the progress of their child, but to experience the growth and development of their child first hand through technology thereby helping to create an entire social community through the mobile technology platform.

SportyBeans brings to the table a program which has been carefully cultivated and nurtured over the last 5 years with a very high degree of passion and expertise. Yuvraj Singh’s coming on-board will lend a higher sense of credibility to the overall program which will propel it to the next level.

About YouWeCan Ventures

YouWeCan is a 50 CR seed fund that is created to empower young entrepreneurs on their journey to build brands and successful business ventures and improve the life standard of society. More information at their website.

Image Creditpixr8

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Microsoft brings together Start-Ups to offer Solutions for Smart-Cities in Telangana

A host of startups, Telangana government officials and Microsoft experts took part in a Smart City Startups Conclave to map smart solutions for cities in Telangana. In a first-ever effort of its kind, Microsoft facilitated the workshop, in the presence of Shri. K. Taraka Rama Rao, Hon’ble Minister for Information Technology and Shri. Jayesh Ranjan, IAS, Secretary for Information Technology, Government of Telangana.

The discussion focused on solutions and apps in the areas of transport, healthcare, public safety, water and energy by startups from the Microsoft Ventures’ Portfolio which included Mybustickets, Celstream, iBot and FlamencoTech.

On this occasion, Shri. K. Taraka Rama Rao, Hon’ble Minister for Information Technology, Government of Telangana, also launched Accelerate India – Technology for Growth, a concept note with solutions available for smart cities from a total of 21 startups.


Addressing the conclave, the Hon’ble Minister said

We are committed to the welfare of our citizens by expanding the opportunities for e-governance, citizen services and economic growth in Telangana. Developing smart cities is important to drive the state’s growth. With this focus, we are pleased to partner with Microsoft India to leverage its technology offerings and expertise to help transform Telangana into a sustainable and competitive state that cares for its citizens.

According to Shri. Jayesh Ranjan, IAS, Secretary for Information Technology, Government of Telangana

We believe it is becoming increasingly important to leverage technology as an enabler of constant modernization. We are excited to partner with Microsoft to look at ways of transforming Telangana into a smart and competitive state that cares for its citizens.

Over the course of the next few months, we look forward to working with Microsoft and various start-up partners, on solutions across areas that will help us keep the citizen at the center of our development and fulfil our smart city vision.

Speaking on this occasion, Neeraj Gill, General Manager – Public Sector, Microsoft India, said

This platform offers a fresh perspective from entrepreneurs to enable sustainable development and scaling of smart cities with simple, easy to implement and low-cost solutions within the framework of our CityNext program.  Through Microsoft Ventures, CityNext now offers an opportunity to harness the enormous potential of entrepreneurs and develop citizen centric solutions using Microsoft technology.

Furthermore, with our local data centres which are now live, the Government and solution providers can use the massive computing power now available locally to accelerate e-governance, drive inclusive growth, innovation and digital transformation. We eagerly look forward to supporting the Government in its digitization efforts as well as a budding startup culture in the state.

About Microsoft CityNext

Microsoft CityNext is a people-first initiative to enable residents and city leaders to use technology to build a foundation for sustainable growth and prosperity. Microsoft has identified more than 40 solution areas across eight city domains — 1. Energy and water 2. Buildings; infrastructure and planning 3. Transportation 4. Public safety and justice 5. Tourism, recreation, and culture 6. Education 7. Health and 8. Social services and Government administration — that help address 90 percent of the challenges cities faces today.

CityNext addresses these areas through the vast and diverse Microsoft Partner Network of more than 430,000 technology experts across the globe. The CityNext initiative has been successfully implemented in cities across the world including Paris, Washington DC and Auckland.

Through its CityNext initiative, Microsoft India integrates information technology and human engagement to address infrastructural challenges and create new opportunities for economic growth and improved competitiveness overall. For more information, please refer CityNext

About Microsoft Ventures

Microsoft Ventures is a global initiative to help entrepreneurs build great companies. Working with startups at every stage of maturity, the initiative provides the tools, resources, and expertise startups need to succeed. Visit Microsoft Ventures to learn more about how Microsoft is helping the next generation of smart companies take flight.

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FreeCharge Wallet to adopt Aadhaar as the primary KYC tool for opening & upgrading wallets

FreeCharge, India’s leading digital payments platform, today announced that the company will adopt Aadhaar as the primary Know Your Customer (KYC) tool for opening & upgrading wallets.

Consumers who enrol for a FreeCharge wallet with Aadhaar authentication can have their balance limit enhanced from Rs 10,000 to Rs 1 Lakh. Also, there will be no monetary limit on transactions making the wallet truly versatile. FreeCharge, which has already hit the million wallets mark within a week of launch, believes that being Aadhaar enabled is key to mass adoption and ubiquitous usage.


Consumers can link their FreeCharge Wallet to their Aadhaar number in multiple ways like–doorstep service available on demand, consumers can also authenticate by walking into any of the 30,000 banking correspondent points of FreeCharge partner YES bank or walk into any branch of YES Bank. In the future this service will also be available with FINO – the Payments bank licensee a strategic partner of FreeCharge.

Speaking about this, Govind Rajan, Chief Operating Officer, FreeCharge & Chief Strategy Officer, Snapdeal said

For consumers, convenience and speed of transaction are key considerations. We will leverage Aadhar ID authentication for paperless, secure KYC, to be completed in a few minutes. We are innovating to bring new models of go to market – for instance doorstep authentication, where customers can request for an agent to come to their home for a doorstep biometric authentication. Within a week we hit the 1 million mark and now leveraging Aadhaar enabled KYC gives us access to the pool of over 900 million KYC ready consumers

With lakhs of deliveries a day on Snapdeal, we have a huge and relevant customer connect opportunity for us to synergize with for doorstep KYC. We will soon launch the pilot in metros and then scale this nationwide.

FreeCharge wallet is powered by cutting edge technology. It is a robust and flexible platform that leverages enabling technologies such as HCE, NFC, QR code & BLE to create a most intuitive consumer experience.

About FreeCharge

FreeCharge is India’s leading digital platform for recharge and utility payments which provides prepaid, post-paid, DTH and Electricity bill payment for almost all Indian service providers. FreeCharge was founded in 2010 by Kunal ShahSandeep Tandon and had received funding of over $120 million in the last 4 years. In the largest acquisition in the consumer Internet space yet, Snapdeal acquired FreeCharge in Apr’15 resulting in India’s largest m-commerce ecosystem.  For more details, please visit FreeCharge

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Healthcare : myCOL – A unique healthcare app launched to simplify hospitalization

Circle of Life Healthcare Private Limited has launched an app called myCOL to simplify the hospitalization experience for patients and their caretakers in India, starting first with NCR. myCOL app will provide exhaustive information of more than 1300 hospitals across the city, irrespective of size and facilities, through an easy to use map based search.

Shortly, the Company will also incorporate it’s flagship service whereby it will provide a free personal assistant to the user, who will take care of all procedural formalities at the time of hospitalization.

With the recent outbreak of an epidemic like Dengue or Malaria, even in a city like Delhi, which has the second highest number of hospital beds in the country, there was reportedly an acute shortage of hospital beds. myCOL’s endeavour is to remove the asymmetry of information regarding hospital facilities and assist the patient in his hour of need.

Talking about the app, Vaibhav Singh, Co-founder & CEO said

Our vision is to democratize healthcare and remove the fear which patients and caretakers feel when approaching a hospital for an In-patient Procedure. myCOL combines the benefits of technology and human touch, to deliver a unique product to the services-starved patient.

Salient Features of myCOL

Map Based Exhaustive Search

myCOL works as a veritable encyclopedia offering unbiased information on all medical facilities and practitioners in your region, a user-friendly map based listing & search functionality. The myCOL team has collected this data painstakingly by personally visiting each hospital irrespective of the size and location to ensure that you have access to all the information you require to make a better decision.

Personal Assistant

Long queues and waiting time at hospitals add to the stress of hospitalization. myCOL’s revolutionary service involves instant assignment of a personal assistant to the user who will handle all the administrative tasks like admission, insurance coordination and discharge. This will allow the caretaker to focus solely on the well-being of the patient rather than getting unnecessarily bogged down by the infamous 3 hour waits at admission and 6 hour discharge processes.  Like all other features, this service is absolutely Free.

myCOL App Snapshot

Health Records

myCOL provides a cloud-based facility to store all health records including prescriptions, invoices, insurance papers etc. for self and family members. With its unique share facility, you can share records with your doctors or your loved ones with ease.  Now do away with those archaic manual files and create an indexed online medical repository.

Reminder Facility

Never miss out on any medications or appointments.  The innovative reminder service allows the guardian to keep a tab on medicine compliance by the aged through an efficient notification facility.

myCOL App Snapshot

Take care of your family members

myCOL allows you to create groups for your loved ones through the unique myCircle feature and take complete charge of their health.

myCOL app for Android & iOS can be downloaded from here. myCOL for iOS would be released soon.

If you are in NCR region, do give myCOL app a spin & share your feedback in the comments section.

About myCOL

myCOL is a product of Circle of Life Healthcare Private Limited. It is promoted by Professor (Dr.) Mudit Kapoor, PhD Economics, University of Maryland & Vaibhav Singh, Fellow Chartered Accountant and MBA. It counts among its Advisory Board experts like Dr. Shamika Ravi, Fellow, Brookings Institution India and Dr. Ambuj Roy, Dept. of Cardiology, AIIMS. myCOL has launched services recently in the NCR region and is expected to reach your city shortly. More information on myCOL can be found here and here

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HackerRank hires former Facebook & Google Executive Grady Burnett as President & Chief Operating Officer

HackerRank, the technical talent platform that ranks programmers based on their coding skills, announces the hiring of Grady Burnett as its president & Chief Operating Officer. Burnett’s experience in leading strategic operations and sales in every region of the world will be critical as HackerRank continues to streamline tech recruiting and build a meritocratic platform to unearth global talent.

Prior to HackerRank, Burnett served as Chief Operating Officer of app analytics company Flurry, which was acquired by Yahoo. In addition, Burnett served as vice president of global sales and operations at Facebook, during which time he helped Facebook set up the India operations. His association also included overseeing the majority of Facebook’s revenue, implementing the company’s advertising products in 45 countries including India and developing its Preferred Marketing Developer program, the platform that helps marketers advertise on Facebook.

A key Global Hire, Burnet will overlook Global Operations for HackerRank with special focus on India, which is an important market for the talent platform company.


Vivek Ravisankar, CEO and cofounder of HackerRank said

As we continue to help make the world flat by ranking programmers purely based on skill, it was crucial for us to bring on Grady, an expert in global sales and operations, to work with theHackerRank team and further accelerate our growth worldwide.

Burnett follows the recent hiring of Ahmed Aly, former senior Google engineer and world-renowned competitive coding champion, who is spearheading HackerRank’s digital hackathons CodeSprints

Speaking about HackerRank, Grady Burnett said

Having built high performing teams of thousands of people at Facebook, Google, DoubleClick and Flurry, I’ve personally seen the holes in the traditional hiring process. In the past, we used blunt credentials like GPA or school, to filter through high volume of candidates. But these filters consistently leave out diamonds in the rough.

Because HackerRank ranks programmers by coding skills, we democratize hiring and create opportunities for people from all walks of life. Customers such as VMware and Zenefits that report saving more than 70 percent of hiring costs are a testament to the innovation HackerRank is bringing to tech recruiting. I’m excited to partner with Vivek and team to take this growth to the next level.

This news comes on the heels of several other company milestones. In July 2015, HackerRank raised $7.5 million in strategic funding from Recruit Holding’s HR Technology Fund and was named to the CNBC Disruptor 50 List for its gamified solution to hiring tech talent.

About HackerRank

HackerRank is a technical talent platform that ranks programmers based on their coding skills. Co-founded in 2012 by Vivek Ravisankar & Harishankaran Karunanidhi, HackerRank is a Y Combinator graduate with over one million developers and over 1,000 companies as customers. Learn more at HackerRank

[Image Credit* – Vivek Ravisankar on Facebook]

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Eywa Media, a Digital Signal Processing technology startup raises $1M from ah! Ventures, Mantra Ventures & Viktor Koenig PE Fund

Eywa Media, a leading digital signal processing technology startup, has raised a seed fund round of $1M+ through ah! Ventures, Viktor Koenig PE Fund & Mantra Ventures. The deal was supported and syndicated by ah! Ventures and led to closure on its investment platform, CLUBah.com

Founded in late 2013, incubated at the famous Kyron Accelerator and with operations launched in 2014, Eywa Media is a leading digital signal processing technology startup which leads audience interaction and engagement measurement along with deep analytics using sophisticated audio detection technology for Brands, Broadcasters, Retailers, Advertisers, Production Houses, Agencies etc across connected devices using its multi patent pending EYWAConnect TV+ cloud platform!. The company is headquartered in Singapore with offices in Mumbai and Bangalore.


Ramsubramaniya Raja, Founder & CEO of Eywa Media said

Today traditional networks [TV, Radio, OOH, Cinema etc] along with digital networks function in silos whereas the consumer is still the same consuming content and ads across. Thus our EYWAConnect TV+ platform seamlessly connects with the ecosystem of connected devices using our Mobilesync SDK on one end and the cloud based enterprise software on the other end with broadcasters and advertisers allowing broadcasters, advertisers etc to embed consumer interactivity, engagement using our audio detection technology to reach out to the consumers which till now has not been fully possible.

Today our EYWAConnect TV+ platform has given rise to products like Mobilesync SDK, Tango, DSP, Analytics and in future we wish to build more which caters to higher functionalities for our clients, partners and consumers in the markets we serve. Thus adding tremendous value to the entire ad and content consumption value chain. The industry can now see more reach with consumers across networks, more meaningful engagement leading to more interactivity and precise analytics!

Anshuman Pratap Chaudhary, Co-founder & CSO of Eywa Media said

Over the course of next 12 months our focus is to build massive scale in embedding our Mobilesync SDK across Devices, SIM’s, 3rdParty Apps, Browsers etc. and install our EYWAConnect TV+ cloud platform with our clients in the focused countries which will catapult the disruption across the ecosystem.

Once this happens, the humongous amount of analytics that our platform will provide to our clients will pave way to higher choices on re-targeting, attribution, lead conversion, consumer demographics and add to the unlimited possibilities for multi-screen conversations. This round was oversubscribed and thus our sincere thanks to our investors who believe that our technology can be impactful globally.

Abhijeet Kumar, Founding Partner, ah! Ventures said

I have been always interested in technology startups and Eywa Media is definitely a promising one. Their technology of identifying the TV, Radio, OOH and Digital advertisements 7 programs on the basis of audio frequency and pushing notifications on mobile device in the real time is a stage apart. Their IP is much robust, scalable & privacy driven targeted to redefine the next level of advertiser, consumer and broadcaster ecosystem. On top of that, they have a smart, driven and dedicated team with Co-Founder, Anshuman already having done a venture exit, to take this company global.

Setup by ah! Ventures in 2012, CLUB ah! is India’s first full-spectrum startup investment network and platform comprising of over 500 investors, including some of the renowned angels and early-stage VCs. CLUB ah! platform today has over 3500+ startups, 450+ seed/angel investors and over 65 VCs & intuitional investors, making it one of the largest platform of investors and startups. The network also recently secured its first profitable exit from Harness Handitouch within 2 years of its investment. CLUB ah! has till date invested close to INR 48 crores in over 16 startups spread across varied industries and domains, including Eywa Media.

Vijay Kumar Raja from Viktor Koenig PE Fund said

We at Viktor Koenig AG have always been interested in high value ventures… however, since last year we have begun to focus on raging startups which will make a mark tomorrow. Eywa Media, with its high end technology, profound market plan and great team, caught our attention quite early and between two meetings we knew we wanted them to be in our portfolio. We wish to see this company grow globally and given our presence across the US, UK, Luxembourg, UAE, Singapore and Hong Kong, we would do all it takes to help this venture scale to newer heights of success!

Vishal Gupta, Managing Director, Mantra Ventures said

We are confident of the global potential of the technology which tends to evangelize and facilitate real time two way interactions with the audience through second screen. Eywa Media, with the help of its technology and global network tend to re-define the protocols for audience engagement and will mark the commencement of a new chapter in the world of media using digital signal processing technologies.

Lalit Ahuja, Founder, Kyron Accelerator said

Eywa Media’s product ushers a new wave of technological disruption for the media industry and Kyron is excited to partner with them and help them realize the full potential of their product. The power of strategic storytelling to consumers across all platforms from broadcasters to retailers will create a compelling environment for customer engagement and we’re confident of Ram and his team’s ability to execute this on a global scale.

Giving an investors’ perspective, Harshad Lahoti, Founder & CEO of ah! Ventures

As the world gets further connected through multiple devices, the ability to analyze data in real time and give actionable intelligence to marketers and broadcasters becomes super critical. Eywa Media’s patent-able audio detection technology algorithm opens up a whole new opportunity by allowing unlimited multi-screen conversations in real time across TV, Radio, Web TV, Cinema, OOH, Live Concert etc; this strategy is in line with where the world is moving towards – multiple screens, multiple networks and truly connected real time ecosystem! This, in my opinion, the future of consumer engagement. We at ah! Ventures had no second thoughts on wanting to be early investors in Eywa Media as we are confident or their technology and also their ability to create significant shareholder value.

About Eywa Media

Eywa Media is a leading digital signal processing technology startup which leads audience interaction and engagement measurement along with deep analytics using sophisticated audio detection technology for Brands, Broadcasters, Devices, SIM’s, Advertisers, Production Houses, Agencies etc across connected devices using its patent pending EywaConnect TV+ cloud platform! For more information, please visit Eywa Media

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About the author

Hey, Welcome to Himanshu's blog. Himanshu is a engineer, blogger, startupper & an aspiring entrepreneur from Bangalore, India. To know more about him, please visit this page.

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