It feels as if we are in a new era, as if there will be a before and an after with smartphones; perhaps it’s too great a comparison, but maybe it’s not dissimilar to the industrial revolution. Already, within the space of a few years, it is ingrained in our lives, changing the way we interact, work and spend our time. Social media came earlier, but with smartphones it has rapidly impacted our lifestyle – the way that younger generations are growing up will probably never be the same again.

Image Source – Health

There are certainly pros and cons, and as we begin to understand the potential pitfalls of this revolution, one wonders how Mark Zuckerberg will be seen by future generations. But while we are just beginning to understand the ramifications, we are still working out ways in which we use the new technology. Thousands of years on we are still tinkering with the wheel, finding new designs and new things to put it on, while smartphone technology is developing faster than we can find ways to use it. Not only are there new questions, but we have the opportunity to re-examine old problems. It follows that we would do the same with the health sector.

Hypertension, or as it is more commonly known as high blood pressure, is by all accounts the biggest affliction facing the world at the moment- thus it makes sense it would be the first question we try to address. Hypertension may seem like a relatively innocuous ‘condition’, but surprisingly it is the number one risk factor for death around the world and affects over 10 million people around the world. High blood pressure significantly increases the risk of stroke and heart attacks – one of the biggest killers in the world. Despite this, reportedly only half of the hypertensive population are aware they have it.

The International Society of Hypertension [ISH] believes that millions of lives could be saved if people were to simply get their blood pressure tested and then could take steps to manage their blood pressure appropriately. Indeed, in India, the rate of hypertension is estimated to be around 1 in 3 adults, as per Dr. Ramakanta Panda, MD of the Asia Heart Institute. These somewhat scary statistics led the ISH to launch the incredibly successful May Measurement Month campaign, which aims at publicizing the issue and getting people to get their blood screened.

You might be wondering what smartphones have to do with this? Well, they are helping people to stay healthier for longer. The MyTherapy app for example, allows you to track your blood pressure [or any other measurement/symptom] over a long period of time and puts it into easy to read graphs, so people can get a comprehensive, fact-based summary of how their health is. If someone with hypertension, for example, is able to see their blood pressure rising or a change coinciding with other symptoms, they can address the issue sooner, before the situation worsens. The app even allows you to share the information with healthcare professionals, allowing them to diagnose the issue quicker.

Originally launched in 2013 in Germany, the free app is chiefly a medication reminder app, but has expanded to include other functions like the measurements section or the sharing option which is available for family and friends too, for extra support. Taking into account that adherence for chronic diseases is only around 50% [WHO], it obviously represents a potential area of major improvement. Tested and proven to better adherence, millions of lives and billions of pounds, dollars and rupees could be saved if people were able to take their medication consistently and correctly.

The ‘new era’, as referred to earlier, brings with it more uncertainty than anything else. We are yet to properly explore and find out what it means for us in general. But it does present us with many opportunities, like the MyTherapy app and the MMM campaign. The infographic below sheds some light on the importance of knowing your health well.

The MyTherapy app is available for Android as well as iOS and can be downloaded from here & here.

COMIO Smartphone, India’s emerging mid-segment brand, recognized as ‘The Most Promising Brand by The Economic Times is all set to conquer the market with the launch of its flagship smartphone, the COMIO X1 Note. Competitively priced at INR 9,999, the X1 Note boasts of flawless slim ID design with a stylish mirror finish back cover in two colour variants- royal blue and sunrise gold. With the launch of the COMIO X1 Note, the brand will be available pan-India.

The device has a dual rear camera with 13MP + 5MP AF with Flash and front camera with 8MP. A photographer’s delight, the handset comes bundled with a set of camera modes like portrait/ bokeh, beauty, panorama, social and night mode. Designed to enjoy high definition to the fullest, the smartphone comes with a 6-inch full view FHD+ 2.5D curved display. The 4G-VoLTE dual SIM smartphone is powered by a 1.45 GHz quad-core processor and has a 2,900 mAh battery.

Sanjay Kalirona, CEO & Director, COMIO Smartphone, said

We are excited to announce the launch of COMIO X1 Note as it marks our expansion into a pan-India brand. The response we have received from our consumers, retailers and distributors has been tremendous, encouraging us to deliver a product such as COMIO X1 Note, which is one of the best offerings from the brand in the sub-10,000 price segment.

The COMIO X1 Note provides an integrated solution comprising of advanced camera quality, better speed, security features, stylish design and value-added services all-in-one, ensuring an enhanced user experience.

Features of COMIO X1 Note

  • Android O – Android Oreo picture-in-picture [multiple apps], smarter battery, 2x faster interface, over 60 new emojis
  • A smarter way to unlock your smartphone with Face Unlock feature
  • Secure your smartphone the smartest way with the Intruder Selfie feature
  • Explore magic with the Finger Print sensor: pick calls, unlock device in 0.15 seconds, click pictures, access apps
  • More memory, more space, more fun – 3 GB RAM + 32 GB ROM, expandable upto 128 GB
  • Never miss a buzz with a Notification LED, nor your favourite conversations with Auto Call Recording feature and Auto Call Back Reminder
  • Personalise your smartphone your way with the Dual Account app
  • Font Application feature with access different stylish fonts and supported with 22 regional languages
  • Pop-up touch feature allows user to use the apps with less number of clicks
  • WPS Office app to view all kind of documents with ease

COMIO support – Specially designed after-sales support comprising of 1 year + 100 days warranty, one-time screen breakage warranty, 30-day replacement, a special buy back and upgrade offer allowing you to upgrade your old smartphone. The COMIO upgrade offer allows you an assured 40% return on your old COMIO phone [not more than 12 months old] which will be given if you want to upgrade you existing COMIO phone. Applicable through Comio only.

Reliance Jio Infocomm Ltd. announced the launch of the world’s first Artificial Intelligence based brand engagement platform – JioInteract. The first of many services to be launched on this platform is the Live Video Call that features India’s favourite celebrities. To kick-start, Jio has on-boarded none other than Bollywood’s biggest star, Amitabh Bachchan, who will promote his upcoming comedy-drama film ‘102 Not Out’ in the most innovative way.

Image Source – Reliance Jio

With Jio’s base of over 186 million subscribers and another 150 million smartphone users, JioInteract is poised to become the largest platform for movie-promotion and brand engagement. Over the next few weeks, Jio will introduce services such as video call centres, video catalogue, and virtual showrooms to the forefront redefining customer experience.

Such use of artificial intelligence is a first across the world and will reposition the way brands and customers think of engagement.

About JioInteract’s Live Video Call

JioInteract’s first service ‘Live Video Call’ will allow all Jio and other smartphone subscribers to make a video call with their favourite superstar, Amitabh Bachchan anytime during the day, starting on 4th May 2018.

Users can ask questions related to his upcoming comedy drama film, 102 Not Out and even book their movie tickets in real-time through the ticketing-partner BookMyShow.

How to use

To experience JioInteract,

  1. Download MyJio app
  2. Click on JioInteract icon inside the MyJio app
  3. Start your video call and chat with Amitabh Bachchan
  4. Additionally, subscribers can also share their video call experience with their family and friends using the ‘Share’ option.

This unique and innovative service uses a powerful AI based platform to listen to user questions and respond to them in the most appropriate way. In addition, the platform has a unique auto-learning feature that helps improve the answering accuracy. Leveraging the strength of Jio’s strong mobile video network and its 186+ million strong subscriber base along with new technologies like Artificial Intelligence & Machine Learning, JioInteract has created a compelling brand engagement solution for businesses.

Positioned as VCBaaS [Video Call Bot as a Service], JioInteract with its full scale multimedia capabilities attempts to democratize Artificial Intelligence & Video Call technologies in a simplified way for effective brand engagement. This technology has wide scale applications across B2C space. Using it, Jio is also tapping developer ecosystem to create innovative applications like virtual showrooms, product demonstrations, ordering cart for e-commerce, etc.

Xploree AI Keyboard [earlier review here], a smart mobile app powered by KeyPoint Technologies, announced that users can now follow the T20 2018 on the Xploree AI Keyboard app. A first of its kind initiative taken by the mobile keyboard, users can now watch T20 matches seamlessly while multitasking. This new initiative will take the users’ experience of watching cricket matches on a mobile device to a new level altogether.

Xploree AI keyboard has a unique cross app feature that enables users to do different kinds of things simultaneously, without having to leave the current activity on mobile. This comes as a boon to all, who keep using several features on their mobile phones at the same moment. They can now chat, browse and follow T20 matches seamlessly, in real time. Users can access multiple apps and still stay connected to T20 without any interruption.

Speaking on this development, Nutan Chokkareddy, CEO, KeyPoint Technologies said

We are delighted to announce that customers can now follow T20 matches through Xploree. The keyboard’s ability to understand and communicate in 28 Indic languages will enable users to type in their native language and stay updated with T20 scores in real time. Our aim is to proactively provide the latest updates to users, without having to download or tap multiple applications.

Keeping the T20 fervour in mind, Xploree has also launched T20 themes on the keyboard. Users can now reflect their mood, show support for their favourite teams on the keyboard. Xploree has added 8 new themes, dedicating each of them to every team.

Deepti M Saxena, VP Product, Sales & Marketing, KeyPoint Technologies, said

Themes are an exciting way to engage users on the keyboard app. Approximately 1.5 lac users change their keyboard themes on the Xploree app, in a short span of one month. This encouraged us to build topical keyboard themes, this time, based on the T20 series. We are sure users will love this new addition.

Xploree is the world’s first mobile keyboard application that understands user’s intent and gives real time recommendations. Currently, on 20 million devices, Xploree allows users to receive relevant recommendations and content while they chat, search, browse apps, etc. The keyboard understands and identifies user intent, preferences, interests and maps them to real time discoveries. The app’s brand partnerships and the ability to bring value to users with 150 global and Indic languages, is being leveraged by brands across all verticals, to establish direct engagement with consumers, including those associated with this T20 season.

About Xploree AI Keyboard

Xploree is world’s first AI powered mobile keyboard application that understands user intent & suggests recommendations in real time. KeyPoint Technologies is the leader in AI, NLP, input & language technology space. We are trusted partners to OEMs, Operators, and App Developers for developing intelligent interfaces, engines & input experiences. Xploree AI Keyboard app for Android can be downloaded from here.

Phonup, a joint venture between Franchise India and Phonup Italy, launched its first store in Karnataka, Bengaluru. The store will be a ‘one-stop-destination’ for all mobile phone solutions. Phonup, offers the widest range of new and certified pre-owned smartphones and tablets from leading brands such as Apple iPhone, Samsung, Xiaomi Mi, OnePlus, Motorola, Lenovo, etc., under one roof.

Image Source – PhonUp

A pre-owned smartphone is a smartphone less to dispose. Extending the life cycle of a device involves environmental care in terms of emissions and energy necessary for disposal. For these reasons, Phonup is committed to improving the sustainability of the high-tech frontier, both for the collection and re-use.

Driven by the philosophy of high quality and precision, every pre-owned phone from Phonup goes through extensive 40+ quality checks before being rolled out to the customers. Phonup is here to revolutionize pre-owned mobile phone market in India. The company provides umbrella solutions for mid and high-end mobile handsets across pan-India. Further, every smartphone offered from Phonup comes with 12 months of warranty. The phones for repair, gets handpicked from customer’s home.

Gerardo Taglianetti, CEO, Phonup Italy, said

The mobile repair market in India is largely unorganized and people find it hard to get reliable repairing solutions at an affordable cost. Phonup will be a game changer in this category offering process driven, world class repair to the Indian customers and additional services like extended warranty packages, accessories, repairs and technical training.

Sanjeev Arora, COO, Phonup India, said

At Phonup, it is our endeavor to enable our customers with trust and transparency and our first retail store here is a step towards the same. Our objective is to provide customers with a platform to buy pre-owned mobile handsets that are not only affordable but also offer a warranty of 12 months which is equivalent to a completely new piece.

Phonup also offers special packages that help in gauging the overall health of your smartphones and tablets.

Gaurav Marya, Chairman, Franchise India, further added

We are very happy to launch Phonup’s first experience store in Karnataka. We believe Bengaluru being a technology hub will be a great fit for the brand and our offerings. We are sure to challenge and add value to the existing pre-owned phones and mobile repair market in the region.

Just in a few months of its launch, Phonup is currently on a fast expansion mode across India via the franchisee model. A Franchisee can opt to have a Unit, Kiosk or Multi Brand Franchisee. Swan Enterprises is the master franchise in Bengaluru, which is expected to have about 120 franchise stores in the next couple of years.

About Phonup

Phonup is a joint venture between Franchise India and Phonup Italy and based on the idea of providing people with world class repairing of smartphones at affordable prices. Founded on the principles of trust and transparency it offers wide range of services to the phone owners such as extended warranty, a comprehensive health check among others. It also offers the widest range of phones and tablets to users to buy from. It is expanding its roots in India via the franchisee model. For more information, please visit Phonup India

Truecaller has announced that it has reached over 100 million active users who use the app on a daily basis. In less than a year, the app has leapfrogged from 100 million monthly active users [MAUs] to 100 million Daily Active Users [DAUs], and is growing faster than ever.

In a company blog post Alan Mamedi, CEO & Co-founder shared a letter to express his delight on the milestone

It was so big, in fact, that Truecaller is pleased and excited to announce that we now have more than 100 million daily active users using our app for their daily communication. There are only a handful of mobile-only services that impact as many users each and every day, and we are humbled to be able to join this exclusive group.

We could never have predicted that Truecaller would become a resource for women’s safety in many countries; or that it would be used for e-commerce and courier services around the globe to facilitate the difficult last mile of delivery, or allow more people to experience a data-only product in offline mode. Truecaller is more than just an app on your phone, it has aided in bridging the digital divide between the urban and growing semi-urban/rural markets in India, and has even enabled more African businesses to accept online payment.

The world has come a long way

From people mostly using Nokia and BlackBerry phones years ago, to a wide array of Androids and Apples, technology is constantly evolving around us and the world of communication has come a long way. The cost of both mobile phones and data continues to plunge, which allows more and more people to come online with just their phone.

In emerging markets, Truecaller is seeing the importance of smartphones in peoples’ daily lives. It’s their primary gateway to the internet, their connection with family and friends, people abroad, and increasingly their main banking and finance tool. Smartphones and Truecaller have become indispensable in the lives of our 100 million daily users.

Making your communication safe and efficient

With technology evolving, Truecaller has also come a massively long way since the day we founded the company. From simple beginnings as a Caller ID and spam blocking app, to a full-fledged communications platform with calling, SMS, Flash Messages and payment services.

SharkID, the Social Phone-book app, crossed 5 lakh downloads; with their network database zooming past 75 million numbers. SharkID is a  bootstrapped Startup, founded by Ramesh Sinha, a technocrat & serial entrepreneur.

SharkID is a smart phone-book app backed by a highly scalable Service-oriented architecture with full stack technology, SharkID deploys a Big data Database Mongo and Redis for storage and Encrypted streaming for data security.

Last year performance

  • 5 Lakh downloads within one Year
  • 7.5 Million Calls
  • 75 Million Mobile numbers
  • Caller ID + Mutual Connections

Next Year Target

  • 10 Million Installations
  • 100 Million Calls
  • 1 Billion Mobile numbers

Speaking on the occasion, Ramesh Sinha, Founder – SharkID, said

Our download numbers have more than doubled and climbing – this encourages us to keep pushing, keep striving towards delivering the best experience. For us there can be no greater testament than sustained downloads, week after week. Our users have reaffirmed our core belief – that, given a best-of-breed, secure and smarter technology, User migration is inevitable. Every smartphone User/Business will migrate to a smarter, easier and meshed experience, if someone provides it. And that is precisely what we do.

When 100,000+ network connections get added every day, it validates our belief many times over and is testimony to our technical array expertise and user experience. SharkID stands committed to provide a secure, user immersive experience to individuals and companies.

Elaborating further, he added

Based on the very encouraging response for the SharkID business card, we are further customizing it to ensure smoother on-boarding for professionals & organizations. We are confident that once companies experience the incredible benefits, SharkID will become a movement and our downloads will increase even further. 

Currently the company plans to deepen the user experience and expand the user-base across India to 10 million by March 2019. SharkID for Android can be downloaded from here.

Truecaller and Bharti Airtel, India’s largest telecommunications services provider, said that the Airtel Truecaller ID service now has over 1 million paying subscribers across India.

Launched in March 2017, this first-of-its-kind service is aimed at bridging the digital divide between the urban and growing semi-urban and rural markets in India. The service has helped more people experience a data-only product in offline mode and enabled them to make their communication safe and efficient.

Expressing his elation on the landmark, Arun Krishnan, Director, Strategic Partnerships, Truecaller said

With the Airtel Truecaller ID service, we opened data-centric inroads to offline users, who gave us an extremely positive response by subscribing to Truecaller in its flash message form. We hope to further empower these feature phone users in India and safeguard them from spam calls and making sure there are no unknown calls.

India being a large feature phone friendly population, Truecaller expanded its caller ID feature to this quintessential group of users in April last year.

About Airtel Truecaller ID

All feature phone users in India using Airtel can subscribe to Airtel Truecaller ID’ to get a caller ID service. The identity of unknown numbers is delivered to users via Flash SMS before the call hits the user’s mobile.