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Photos have become an integral part of our lives since there are so many memories attached to photos. Though cameras in today’s smartphones come loaded with different camera sensors,  multiple camera setup so that you can beautifully capture the moment, and different filters to edit the photos; there will always be a requirement for third-party photo editors to edit photos. There are a number of photo editors available for Android and the only factor that can keep the user hooked to one particular Photo Editor application is ‘Features Offered’.

Image Source

You can obviously edit photos captured using your smartphone by downloading on your machine and editing those photos using photo editing software like GIMP, Adobe Photoshop, etc. but that requires patience & expertise. If you are looking for photo editors on Android that use Artificial Intelligence [AI] and go an extra mile beyond editing photos, you should definitely have a look at Cut Cut – Cutout & Photo Background Editor by Barrier Reef Team. Cut Cut aims to Make Every Moment Count.

Cut Cut Features Set

As the name suggests, Cut Cut photo editing app makes editing photos simple, fun, and memorable. Below are some of the salient features of the Cut Cut app

  • You can edit existing photos which are in your gallery or you can edit while capturing the photo by hitting the Capture button in the app.
  • Cut Cut makes photo editing fun and interesting by providing users flexibility to cut photos and embed them in a different photo or background.
  • Cut Cut has a wide range of ‘background templates’ that are neatly separated in different categories like Travel, Festivals, Luxury, Nature, Romantic, Trends, etc. The free version has a good number of backgrounds that can keep you hooked on to the app.

  • Cut Cut has a number of filters & photo editing tools that can make your smartphone camera smarter.
  • Cut Cut has a number of camera modes like Qunicy, Original, Hefe, Xpro, Romance, B/W, Inkwell, Pixar, etc. Using Face Swap feature you can digitally swap the faces with the subject and create a humorous effect.
  • Cut Cut follows the freemium model, there are a good number of features in the free version of the app. It is ad-supported hence, you can expect advertisements being displayed at strategic locations in the app.

Cut Cut detailed app review

In order to get started, you should download the Cut Cut app from the PlayStore from here. Once installed, the app runs in the background and the editing window would pop-up as soon as you capture photos using your native camera on your smartphone. We observed that there was not much increase in the overall CPU consumption even when it was executing in the background.

Once you open the Cut Cut app, along with the three major options – Edit, Cut Cut, Camera; there is a list of the popular designs so that you need not spend much time in exploring the designs. There is a larger placeholder that contains the link to the Cut Cut Tutorial and explains the app usage in a crisp manner

  • Step 1 – Choose your favourite background.
  • Step 2 – Use the Lasso Tool
  • Step 3 – Create Mirror Effects
  • Step 4 – Add Filter Effects

It would have been better if there was an option to mark ‘Tutorial section as Read‘ since it may not be useful for Cut Cut superstar users since they are already well-versed with the app. A better approach would have been to have another Card that showcases the latest features in the Cut Cut app since that would be helpful to all categories of users [pros, newbies, etc.].

The home screen is simple since three major options [already described above] are displayed upfront. Using the Edit option, you can Edit the existing photos and apply different filters, backgrounds on the photo. The Cut Cut option contains three major sub-options – Photos, Portrait, and Albums. The camera option lets you capture photos and edit them right in the Cut Cut app itself. Hence, you no longer need to leave the Cut Cut app to edit the photos.

There are different options for editing namely Adjust, Rotate, Text addition, Filter addition, Blur effect, etc. Using the Sticker feature, you can create funny stickers from your photos. You can directly upload the captured photographs to your social media and social messaging platforms.

Cut Cut Review – Pros & Improvements

Below are some of the positive points of Cut Cut photo editing app when compared to similar apps available in the market.

  • Cut Cut app is an easy to use photo editing tool. The app makes extensive use of AI to suggest backgrounds that can enhance the beauty of the selected photographs and portion of the photo that you should edit so that the elegance of the photograph is still retained.
  • If you are a good photographer, you can even submit your work (Background) to Cut Cut team and if shortlisted, your photos are added to the Backgrounds Gallery of the app. This is an excellent manner to build a quality database of backgrounds by involving the community.
  • You can add Watermark to your photos and using the Screenshot Window setting in the app, you can edit screenshots with a single click.
  • By default the Cut Cut app runs in the background [with minimal impact on the battery], Quick Edit opens up each time you click a photograph. This reduces the overall time spent in editing the photos.

Below are some of the improvements as far as the Cut Cut app is concerned

  • Needless to mention that the free version of the app uses advertisements [ads] for monetization. However, there are scenarios where a full-screen ad pops up after photo editing is done. We found a few cases where it prompted us to install other apps e.g. Memory cleaner app and such ads ruin the entire user experience. The Cut Cut app is developed by China-based Apus Group which has developed apps like Apus Browser, Apus Launcher, etc. Instead of ads on the home screen of the app, a better approach would be to feature other apps developed by the Apus Group in a card format. Though it is important that the app generates revenue, it should not come at the cost of usability.
In-App ads in Cut Cut app
  • The Premium version of Cut Cut app which is ad-free is not very costly – Rs. 70.70 for 6 months, Rs. 42 for 3 months, and Rs. 20.70 for 1 month. Users of the premium version can cancel the subscription anytime. Though there is a recurring billing option, it would have been better if they also added a one-time subscription model for regular user-base of the app.
  • Though you can connect the app to Instagram, there should have been a feature where users can upload the photos edited/clicked via Cut Cut app to the cloud. It could be Google Cloud for non-Chinese users and Apus Cloud for global users [including users in China] of the app.
  • The size of the app is around 180 MB which might be a bit heavy for smartphone users with limited internal memory. A Cut Cut lite app would have been an ideal app for users that have smartphones with powerful cameras but limited capacity.

Conclusion

Cut Cut is a good app for editing photos. Since the app is simple to use, it requires a minimal learning curve. In order to penetrate the mass market, app usability is of primary importance and annoying ads at random places in the app ruins the entire experience. The product & engineering teams at Barrier Reef Team need to put user experience first (especially in some sections of the app) and limit the number of ads to enhance the overall experience. The app does have stickiness and since the premium version is not so costly, regular Cut Cut app users would definitely migrate to the premium version sooner or later. You can download Cut Cut Photo Editor for Android from here.

If you have used the Cut Cut app on Android, do leave your experience or suggestions in the comments section…

|In: AppReview|Last Updated: | 0 Comments

A very famous quote on investing says – ‘Risk & Rewards are two sides of the same coin’. This means that in most of the cases, higher the amount of risk involved chances of maximizing the returns are also very high! The investment portfolio of every person would differ since it is dependent on various factors like risk appetite, assets, liabilities, dependencies, etc. and hence, it becomes virtually impossible for any investment firm to cater to varied investment requirements of such a large audience.

Image Source – WealthApp

This is where emerging technologies like Machine Learning and Artificial Intelligence can play a vital role in creating a tailor-made investment plan based on your long-term and short financial requirements. Machine Learning has already the paved way into the Fintech market, be it approving loans, documentation, managing assets, etc. Many Fintech startups are leveraging machine learning, AI, Chatbots and helping banking institutions to either enhance the existing banking experience or creating kick-ass products in the areas of wealth management, personal finance, customer service, etc.

When it comes to investing, there are different types of investors – Novice and seasoned investors. There are options for investing in FD, RD, Gold, etc. that are used for many years, are less risky and yield lesser returns. On the other hand, there are options like investing in stocks, equity markets, Gold bonds, etc that yield higher returns but the investor needs to have at least basic know-how about the markets. According to a report by Bloomberg, less than 1.5% of the Indian population invested in equity markets and only 2% of India’s household savings were exposed to equity.

Most of the investment firms reserved their advisory services for HNI’s, with none of them catering to the expanding retail investors and middle-income groups. This is where founders of Fintech startup WealthApp saw an opportunity and created WealthApp with a single aim to make goal-based investing easier by combining their wealth management expertise with the power of Machine Learning. In simple terms, WealthApp is an algorithm based, tech-driven investment platform created by seasoned finance professionals that help you create your ‘Perfect’ investment portfolio as per your requirements and risk appetite. We had earlier interviewed Gaurav Dhawan, Co-Founder of WealthApp and today we do a detailed review of the app w.r.t features, enhancements, competition, etc.

Note – Since it is an app related to finance, we have blurred out certain things that might be personal or related to my investment portfolio.

WealthApp: Changing the Investment Habit for ‘Better Financial Planning’

As mentioned earlier, investment in the equity markets is not very popular option amongst investors in India but that scene is changing rapidly! 60,000 new investors are investing in Mutual Funds and this is where fin-tech startups like WealthApp are acting as a change agent. WealthApp is using Machine Learning, AI and proprietary algorithms to invest, track, redeem, etc. in Mutual Funds owned by different AMC’s [Asset Management Company].

Apart from in-depth know-how about the Mutual Fund [MF] industry, another problem faced by investors is that in order to keep a track of their MF investment, they have to log on to the website of each AMC for checking the performance, invest in other MF’s from the same AMC, etc. WealthApp has tied-up with different AMC’s due to which investors can track their investments from AMC’s, invest in Mutual Funds from other popular AMC’s in a single window. As an investor, you have to create a profile on WealthApp, allow WealthApp to access your portfolio information from the corresponding AMC & you are done 🙂

With WealthApp, there is an end to the long winding process, paper work and emergence of proper guidance in investment methods by a team that has extensive experience in managing individual investment portfolios.

WealthApp: Goal-based investing, dedicated fund manager and more

Each one of us has short-term as well as long-term goals and ambitions like going for an overseas vacation, buying a house, overseas education, etc. and this is where ‘Goal-Based Investing’ plays a very crucial role. Goal-based investing aims to get around the drawback of the traditional investment approach, which generally focuses on outperforming the market while staying within the investor’s threshold for risk. Instead, it uses individual asset pools with an investment strategy that is tailored to the client’s specific goals [Source].

Goal-based investing: Once you create your profile on WealthApp, you would be recommended with relevant and personalized investment options based on your risk profile, goal & aspirations set by you. There is an automated and continuous monitoring, re-balancing of your portfolio according to changing market conditions so that you can maximize the returns on your investments!

Dedicated fund manager: Couple of months back when we interviewed Gaurav Dhawan, he raised a very valid point ‘Investors are interested to invest in Mutual Funds but most of them feel that MFs are difficult to understand’. This is where WealthApp wants to create a dent in order to drive investor’s interest in MFs. This is one of the primary reasons why every investor on WealthApp has a dedicated fund manager assigned to him/her. The fund manager would hand-hold you in the on-boarding process, efficiently managing your portfolio, guiding you to maximize returns and more…

Frictionless on-boarding process: The KYC is done in a paperless manner, you no longer to submit multiple paper documents for the on-boarding process 🙂 Since the platform runs on high-end machine learning algorithms, the entire advisory process is automated so that investors can get timely investment tips and latest updates on their investments.

Investment tips & Detailed reports: Once you have your account setup and records of your MF investments are imported on WealthApp, you start receiving personalized e-mailer based on your investment profile, goals and other important criteria that might impact your long-term & short-term investment goals!

Also if you want to make further investments, you need not go to the AMC’s website but can continue investing in MFs via WealthApp. At any point in time, you can download the performance reports of your investments.

The design of the app is very simple since there is a possibility that the app could be used by someone who is not well versed with mobile/technology but has good knowledge about MF’s, equity markets, etc.

WealthApp: Improvements, Competition…

WealthApp amalgamates technology [AI, Machine Learning] with finance/investing and makes lives of MF investors easy since now they no longer have to log-in to each & every AMC’s website where they have invested their funds! However, in many cases investing is a long-term strategy and hence, it becomes important that reports are very detailed. The reports should highlight the performance of any particular fund in a graphical representation so that that data dishes out much more information. As seen in the screenshot below, the reports of funds that an investor has invested in are not detailed and the overall format also needs some improvement.

There has been a meteoric rise in the fintech startup landscape in H1, H2 of 2017 with e-commerce, FinTech startups top Funding Charts in H1 2017 [Source]. Many of the fintech companies are leveraging Machine Learning, Artificial Intelligence, Social Data Intelligence, Blockchain, etc. in order to solve critical business problems, including the one being solved by WealthApp. A fintech startup UpWardly is also leveraging Machine Learning to Upwardly, which facilitate goal-based investments in mutual funds.

WealthApp: Conclusion

Overall, WealthApp is a simple yet effective service from seasoned finance professionals that makes ‘goal-based investing’ easier. Even after you have downloaded the WealthApp application, there is still a human-touch to investing via your dedicated fund managers. Barring a few improvement areas, it is an app that a retail investor can use in order to test the waters of Mutual Fund Investing. If you are a seasoned investor, WealthApp solves the major hurdle of logging on-to individual AMC’s website for maintaining your investment portfolio.

You can download WealthApp for Android from here and WealthApp for iOS from here. If you are an existing user of WealthApp, do leave your feedback/experience in the comments section.

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The popularity of platforms like Twitter, Facebook, LinkedIn, Instagram, etc. has not only affected the manner in which people interact, shop but also how they socialize. Social Media coupled with Digital Marketing is a powerful tool that businesses use for marketing their products. With the rising internet penetration, growing popularity of affordable 4G phones and increasing number of Indians consuming local content, etc. users are always connected and hence they are able to access Social Media accounts when on the move!

Image Source – Social Media

With the e-commerce trend catching up big time in India, online shoppers are always on the lookout for some lucrative deals while they are shopping online. The deal could be in the form of a huge discount while shopping online or in the form a cashback from the e-commerce site or discount by applying ‘relevant’ coupon from a couponing website. It goes without saying that even while shopping online, we discuss with our family & friends before making a final ‘Buy’ decision!

People spend a considerable amount of time on Social Media, but since there are a number of social networking apps, many of them spend time in hopping from one app to the other. Also, none of the apps incentivize their users for spending their precious time on social media. There is not a single platform where an avid internet user can perform all the above-mentioned activities. This is the problem that a Delhi based startup is trying to solve with their app Sagoon,  a multi-app platform. Today we review the Sagoon app on Android, so let’s get started…

Sagoon – Connect, Share and Learn

As mentioned earlier, our mobile device has so many apps and every mobile user would be spending a good amount of time in hopping from one app to another. This is where an app like Sagoon can turn out to be very useful since it is a multi-application platform and wants its users to build a rewarding life by following the innovative social path: Connect, Share and Earn.

Swati Dayal, co-founder of Sagoon came up with the idea of the app when she along with her other co-founders realized that there is a dearth of a good social e-commerce platform.  Sagoon intends to tap the market worth $300 billion by offering the users the best of social media and social gifting at one place.

In a nutshell, Sagoon enables you to share secret messages, strengthen your relations with family & friends and express your emotional state clearly. Following the social path Connect, Share & Earn, it intends to transform negative experiences on social media into positive ones [Source]

Sagoon – Detailed Review

Sagoon aims at untangling your life and wants you to be Smart, Productive and Connected. Currently, the app is only available for Android users however, users can log in to Sagoon on mobile using their mobile website until the time the app is not live on iOS.

On Android, the app is ~45 MB in size which is definitely not a deal-breaker for the target segment which is very active on social media channels like Facebook, Twitter, Pinterest, Instagram, etc. Most of these apps occupy much more real-estate on the mobile!

Sagoon aims to be a one-stop shop for all your needs, be it setting reminders, sharing content, planning & scheduling, chatting and much more. Each product has unique features and a different customer presentation strategy; the purpose of each application is to strengthen true connections and be productive. This is evident from the feature set that Sagoon promises for its users.

My Day:  A few years back, if we had to set reminders than we used to pen the schedule in a diary and at the end of the day check how many of the planned tasks are completed. However, with the advent of mobile, scheduling & planning has got a new avatar since apps are now used for the same. My Day feature in the Sagoon app can be used for creating schedules, setting reminders, etc. It can be used as a smart organizer for your personal as well as official purpose.

My Day has the following features

  • Multi-Location Clock
  • Weather
  • Schedule
  • Reminders
  • Sharing of Calendar
  • To-Do List

The UI is simplistic and you can share your schedule with others as well. Though there are many To-Do List apps, we liked the sharing feature in Sagoon that makes ‘collaborative planning and tracking’ to a micro-level.

Story Sharing/Secret: Each one of us gets different thoughts that are dependent on our mood, surrounding environment & many other factors and you want a platform to express your feelings. Secret in Sagoon can be used to share your thoughts, learnings, experience with others, in anonymous & non-anonymous mode.

It also helps you e-meet and learn from like-minded users on the platform. Since users can post anonymously, Secret can also be used as a scratch-pad by many to just express their emotions online. You are allowed to use 220 characters and up to three images to post a story. As a user, you can post your story [photos and video] under the ‘Open’ category, allowing all of your contacts to view, like, dislike or comment on it. While posting you can also choose to hide your identity. You can also send one-on-one story messages which will vanish after they are read.

It also supports tracking/analytics so that you can check the post insights – likes, dislikes, shares, comments. Thus, the Open Secret feature helps in creating a transparent society and transforms users into change-agents.

Secret has the following features

  • Create Secrets
  • Set Privacy
  • Track Secrets
  • Attach Multi Images
  • Like, Dislike, Share or Comment
  • Hot/Trending Secrets

MoodTalk: It is very commonly said ‘Let your mood do the talking‘ but it is next to impossible to express different emotions – happiness, sadness, sickness, etc. online since you never know the treatment your mood talk would receive at the recipient side.

MoodTalk on PC

With MoodTalk from Sagoon, you can break those shackles of fear & anxiety and express freely as per your emotional state. MoodTalk is a simple chatting tool which lets your mood do the talking. If you are sick and set your mood to ‘Sick’, your near & dear ones would be notified about the same via an SMS and they can then re-connect with you and re-build long lost relations. Since our mood is dependent on many factors and is never permanent, hence in MoodTalk your chats also vanish automatically after 24 hours.

Me Page, Unique ID and more: Sagoon also provides a ‘Me Page’ which can have a mix of personal and professional information. You can customize your profile with a photo, description, interests, etc. since the Page is a reflection of your identity. It can also be used to meet like-minded people. Its functionality is somewhat similar to the offering by about.me

In order to ensure that the app is secure enough, Sagoon uses a combination of email-id and phone number to sync into one, instead of using a customary user-id and PIN. Along with security, the secondary intent of following this approach is to ensure that Sagoon user gets his/her revenue share when they introduce the Social Smart Card option in a couple of months.

Sagoon has a very sleek interface and the same philosophy is also carried forward on its offering for Desktop and Mobile Web. The experience was good on all the platforms, be it Android, Mobile Web or Desktop!

Sagoon – Earn Money by Shopping and Socialising

The Social Smart Card will enable the users to buy things online, send gifts and also buy from physical retail outlets. Every Sagoon user would get the card for free when they create their profile.

Sagoon Social Smart Card

Since social commerce is an integral component in the Sagoon app, each user will get 5 percent cut for the transaction they perform on the platform. This is loosely similar to affiliate marketing but this feature can definitely be a huge game changer! Along with that, Sagoon user would also be incentivized for the time they spend socializing on it.

We are sure that you also found Sagoon interesting as well as useful 🙂 Why to wait, you can download the Sagoon app for Android from here

Sagoon – Conclusion

Sagoon is a promising app, both for social media users as well as social media influencers. With promising features like MoodTalk and Story Sharing, it brings ‘human touch’ that was so far missing in social media. Social Smart Card is a very innovative manner to give back some revenue to the ever-growing lot of social media addicts and we hope that it is released at the earliest 🙂

If you are Sagoon user, please leave your feedback or suggestions in the comments section

|In: Marketing|Last Updated: | 0 Comments

In the good old days, you had to step out to shop for clothes, books, grocery and had to refer to mass media advertisements [TV, Radio, Newspapers] in order to hunt for the best offers. Fast forward now, all these services are now available on the tip of your fingers due to the affordability of smart-phones, rising internet penetration, evolution of digital technologies, etc. Due to these factors, there is a rapid shift in the overall strategy in which companies market products to their customers.

Image Source – Marketing

Marketing is an essential part of any new start-up or business. To succeed in whatever domain you are targeting, you need to pay more attention to direct mail marketing as it is still a fundamental marketing tool. Though there are many channels to acquire/retain customers, email marketing is still one of the most productive ways to win over customers. Email still delivers the highest ROI for marketers, for every $1 spent; email marketing generates $38 in ROI [Source].

The Era of Hyper-personalization

How many times have you opted out of a newsletter from an Online Travel Agency [OTA], e-commerce website, etc. since it was not relevant to you or you found that there was zero personalization in the newsletter? It would be an annoying situation if you receive offers for a product that you have never searched for on an e-commerce website or receive promotional emails for products not pertaining to your profile. Marketers can now utilize plenty of data-points from customer generated data – social media information, browsing history, purchasing history, user preferences, location & demographics, etc. to provide them a near-about ‘Personalized Experience’. There is a shift to Hyper-Personalization so that customers are offered hyper-personalized experience, an experience tailor-made for them.

Hyper-personalization can be applied to entire umbrella of the digital-marketing strategy, but it is the most effective when applied to email marketing. One more problem that marketers face is the low open rate of emailers and newsletters, but with the advent of AI, Machine Learning and other evolving technologies, they can now leverage AI that learns to automatically maximize open rates of email campaigns. Startups are working on solving this problem so that they can help their clients in achieving maximum conversion rate thereby acquiring as well as retaining customers.

SendPulse – Making Marketing Simple

SendPulse, a US based startup is leveraging AI, Hyper-personalization, Predictive analysis for email, SMS, Web Push, SMTP in order to make Marketing Simple

It maximizes the core metric of e-mail marketing – newsletter open rate – automatically. SendPulse collects tons of data about billions of subscribers in their system and predicts the best time and channel for each subscriber when to deliver the next message to him. The result has been fabulous where their customer’s see 50% open rate increase in average. When compared to other popular email marketing solutions, the core USP of SendPulse is that it is an all-in-one integrated solution that offers bulk email, bulk SMS messages and web push notifications.

SendPulse follows a freemium model, which means that customers can try out all the features that SendPulse offers in the trial period. Though the email marketing space is largely dominated by MailChimp and GetResponse, the major advantage of SendPulse is its advanced email service As a part of the review; we would be digging deeper into the email service of SendPulse.

SendPulse was among the 3 finalists of The Next Web SCALE 2016 program. It was recognized as one of the best startups of 2016 by The Next Web.

SendPulse – Detailed Review

As mentioned earlier, major concern that digital marketers face with emailers, newsletters is the Low Open Rates. SendPulse leverages the potential of AI that helps its customers to increase email and message Open Rates & overall audience reach. When compared to the existing Email Marketing Services [EMS], SendPulse provides 70% increase in the Email Open Rates resulting in much better ROI.

The AI solution in SendPulse will choose an optimal communication medium [email, SMS, web/mobile push] and optimal time to send out the message so that there is maximum probability of an interaction with the subscriber.

Sending Personalized Emails

Once you have signed up with SendPulse, you can start using the plethora of useful features available in the product. We discussed about the importance of Hyper-personalization and SendPulse takes that to a whole new level with its email offering.

Customers have the option to choose from the Free Email Templates on their website that cater to different segments like Travel, e-commerce, Business, Healthcare, etc. or prefer to design their own template using the WYSIWYG drag & drop email editor. If you are well-versed with HTML, you should definitely give a try to design your own personalized template.

The look & feel of the emails are adapted as per the device and display resolution so that there is uniformity in the design when the users switch from one device to another.

Create Unique Mailings with Personalization and Segmentation

Mailing Lists are a very powerful medium where companies can connect with their customers. With SendPulse, you can create a template that is tailored for each and every recipient.  The best part about the personalization is that it is all in the form of Macros. A sample is shown below

There is a huge difference when you refer a person by his/her name e.g. ‘Hey Himanshu’ when compared to ‘Hey’. SendPulse takes personalization to a different level, where multiple fields like Gender, Company, Position, etc. can be customized in order to Wow their customers.

Segmentation consists of dividing your customer base up into different groups according to the criteria you set. In order to deliver unique experience to every recipient on the mailing list, customers of SendPulse can do Segmentation on the basis of Gender, Place of residence, users’ subscription details date. Segmentation according to users’ subscription details date are useful for sending personalized offers, sending re-activation emails to customers who have been in-active after sign-up.

Web Push, Analytics and REST API

Customers of SendPulse can leverage the power of Web Push that lets them reach their customers when they are active on their devices.

SendPulse provides support for REST API that can be used by developers/engineers for their app/web development. SendPulse API’s can be integrated with existing CMS and CRM systems like WordPress, WooCommerce, etc.

A product is in-complete if there is no Developer Support and if there is no way to track What approach has worked and what hasn’t? Google Analytics is a powerful tool used by marketers for detailed tracking and measuring the CTR & taking appropriate actions. Emails that have been sent via SendPulse can be tracked using Google Analytics, hence there is no learning involved in it. Along with the number of emails opened, links clicked and other details, customers of SendPulse can track the activity of the subscribers, segment their mailing lists and work with clients with an individual approach.

SendPulse Pricing

As mentioned earlier, SendPulse follows the Freemium model so that it can cover a varied spectrum of customers right from startups to MNCs. Below are the different plans of SendPulse

Free Plan – If you have less than 2,500 subscribers you can send up to 15,000 emails per month for free.

Monthly Subscription – The pricing in this plan would vary based on the number of subscribers and emails that you need. The pricing for 50K subscribers is $191.

Pay As you Go – This prepaid email package gives you the option to pay for the emails that you need.

VIP Plan – If you have more than 1 million subscribers and if there is a plan to start a regular mailing program, than you should opt for the VIP Plan. You need to send a mail to sales@sendpulse.com for getting more information about the VIP Plan.

For further details about the Email Marketing Pricing, SMTP Service, Web Push Services, etc. please visit SendPulse Pricing Page

SendPulse – Conclusion

SendPulse is an interesting product that solves a ‘much-needed’ problem for online marketers. If you are looking out for a hybrid series of communications to target your customers, than you should definitely give SendPulse a try.

Since they have integrated SMS, Web Push, and Emails in one single platform hence, you can build/change your online strategy on the fly. If you are an existing SendPulse customer, please leave your feedback in the comments section.

|In: FloChat|Last Updated: | 0 Comments

The mobile phone has become an indispensable part of our lives but most of the smartphone owners face common problems. The problems are shortage of storage space due to the installation of the innumerable number of apps, power/battery management, app hopping (jumping from one app to another), etc. This is the problem that startups are trying to address so that the there is more stickiness to the app since it provides more services under one roof.

Yagerbomb Media plans to address this problem with its app FloChat. FloChat is a hybrid chat platform that lets you connect with your friends, colleagues, etc. via its instant messenger and also gives you the freedom to browse and share content from across apps from its own context. Today we review FloChat on Android that can be downloaded from here, so let’s get going…

FloChat: Hybrid Messenger + Multiple services via micro-app integrations

FloChat is India’s first hybrid messenger which is simple, private and comes up with a personalized experience. The major USP of FloChat is that it brings context to conversations, thanks to its partner ecosystem [Zomato, Uber, Ola, BookMyShow, DineOut, Goibibo, Jugnoo, CouponDunia, Bing, YouTube, and Tenor].

The size of the FloChat App is only 27MB which means you can save 100’s of MB that would otherwise have been occupied by its partner apps!

FloChat: Express yourself with Reaction and EmoGIF

With FloChat, you can discover, browse, chat and transact and that too without leaving your chat window!! Users can express themselves using Reaction [#facepalm, #oops, #thankyou, etc.] or via EmoGIF. The company has partnered with Tenor that brings personality to your conversations.

Some of the salient features of FloChat are below:

  • Group Chat: Create groups and add any number of people you like, no limit on the number of people who can be added to a group.
  • Multimedia Messaging: Send video, image, text, gifs, memes and voice messages.
  • Secret Chats: With this feature, chats would disappear or self-destruct in a *poof*
  • GIF Gallery: Hundreds of free GIF’s to express your feelings available from some of your favorite shows and movies.
  • Better Privacy: It gives you the highest level of control over your privacy. You would need to add people before they can message you.
  • Edit messages after you have sent them: Have you ever misspelled your messages or auto corrects have caused more mistakes than corrections? Now you can edit messages after you have sent them.
  • Free Voice & Video Calls (Coming Soon): High-quality free calls anywhere in India including group audio and video calls.
  • Real-time Location (Coming Soon): Instead of having to tell others where you are, just use real-time location sharing.
  • Payments (Coming soon): This is one of the most anticipated feature which is expected to release in the future versions of the app since it would bring Payments integrated into chat.

Some of the screenshots from the FloChat app are below

FloChat: Floda – Chat meets AI

FloChat also comes integrated with Floda which is an AI based chatbot. Floda can help you out with booking tickets, getting your generic queries answered or even suggesting you the best place for a romantic lunch/dinner 🙂 We asked some generic questions to Floda like temperature in Mumbai, to book movie tickets, etc, and results were accurate. The overall experience was breezy since Floda could decode our requests within a few seconds.

FloChat: Closing thoughts

FloChat is a feature packed hybrid instant messenger app that helps you stay connected with your loved ones. The power of FloChat lies in the premise on how you can get things done all within the chat! With integration of Floda, it brings more meaningful context to conversations. If you are searching for an app that is not demanding on storage space but helps you stay connected with friends, then you should download FloChat.

[FloChat App Download link]

If you are an existing user of FloChat, please share your feedback in the comments section…

|In: AppReview|Last Updated: | 1 Comment

How many of us have landed in a cash-crunch situation where you wanted a certain amount of cash as a short-term loan but felt awkward to borrow from your friends/relatives or they refused to lend due to some unimaginable reasons! With growing disposable income, rising expenses, etc., such scenarios are very common, especially with the urban population. You might require a loan for paying your rental deposit, starting a business, shopping, going on a vacation, buying home appliances or simply because you have run out of cash towards the month end.

Image Source – MoneyControl

Opting for a bank loan or securing an unsecured personal loan [from P2P companies] might not be feasible due to the higher interest rate. What if there existed a solution where borrowers can opt for loans based on their Line Of Credit.

Line of Credit and its advantages

A line of credit, abbreviated as LOC, is an arrangement between a financial institution, usually a bank, and a customer that establishes a maximum loan balance that the lender permits the borrower to access or maintain.

The main advantage of a line of credit is its built-in flexibility. Borrowers can request a certain amount, but they do not have to use it all. Rather, borrowers can tailor what they spend to their needs, and they only have to pay interest on the amount they spend, not on the entire credit line. In addition, consumers can also adjust their repayment amounts as needed, based on their budget or cash flow. For example, borrowers can repay the entire outstanding balance at once, or they can opt to just make the minimum monthly payments [Source].

Loan based on Line of Credit : A market opportunity

As mentioned earlier, young Indian urban population is and will continue to be driven by aspirational living and the basic standard of living will increase drastically. On similar lines, Indian consumers are also extremely credit-starved; they are either denied or pay a heavy premium for accessing the financial services due to sparse data, high transaction costs and poor trust infrastructure.

Many salaried urban Indians can easily co-relate to the situation shown in the video below

Unsecured personal loans offered by banks is still relatively slow-growing credit product that stands at around Rs. 45,000 crores. The informal market that includes moneylenders and family is roughly estimated to be around 50~100 times bigger. Some of the primary reasons for the gap are below:

  • Lack of reliable credit information available for banks to be able to offer credit
  • Credit cards, even when available only solve the ‘Shopping’ problem. Day-to-day needs like paying school fees, emergency expenses, rental deposits, etc. are largely cash-based
  • Applying for an unsecured personal loan is time-consuming for the consumer and expensive for the banks to process. Banks then prefer giving higher ticket loans to fewer people.

There clearly existed a market opportunity if a Bank/NBFC could provide an efficient solution to provide personal loans to Indian consumers based on their line of credit and solve the existing credit problem for Indian middle-income group. This is the opportunity that led way to the founding of MoneyTap, a Bengaluru-based fintech startup that has stellar serial entrepreneurs-Bala Parthasarathy, Anuj Kacker, and Kunal Varma as it’s founders. MoneyTap is India’s first startup that provides loans based on consumer’s credit line. A couple of months back, the MoneyTap app crossed 100K installs in three months since launch.

Today, we review the MoneyTap Android app from the perspective of usability, ease of securing a loan, communications with the customer-support team, etc.

MoneyTap : Money on your tap

MoneyTap is India’s first App-based credit line. Currently, it is open only to salaried professionals and loan is given to the consumers in partnership with banks. Unlike loan process which is very tedious, MoneyTap makes the entire process painless since it all happens on the app including the verification of eligibility, eKYC, etc.

The app is built on patent-pending technology, it is very secure and uses AI, NLP, ChatBot, etc. for providing a better experience to its customers! Some of the salient features of MoneyTap are below:

  • Credit Limit – Minimum credit limit of Rs. 3000, maximum credit limit of Rs. 5 Lakhs.
  • No Usage, no interest – Interest is charged only on transfer or EMI conversion. The remaining limit is available to the customer at no additional cost.
  • Low Interest – Interest rates vary from 1.25%~1.5% per month with no hidden charges.
  • Decide your own EMI – Customers can choose the tenure from 2 months to 36 months
  • Rewards & Benefits – MoneyTap credit card is loaded with rewards and other benefits
  • No collateral, no guarantors, 100% unsecured
  • Swipe, Tap and Convert – Customers can shop online or swipe at a store, one tap to transfer money instantly to the bank.
  • Keeping track of the transactions – EMIs and available credit can be tracked right from the app. It combines the best of personal loan, cash, and credit card, all under control through the mobile app!

There is a one-time setup fee of Rs. 499 plus taxes and the customer would get a MasterCard powered credit card by RBL Bank. The lingering question that comes to mind is ‘Why should someone pay for a credit card in times when other banks are offering credit cards for free‘. I checked with the RBL bank executive as well as customer happiness team at MoneyTap and they informed that customer would receive equivalent credit points that can be redeemed across retail outlets or on e-commerce platforms [so ideally the credit card is free].

MoneyTap : Detailed Review [Product Flow, Security, Customer Support]

As mentioned earlier, any salaried employee [with a monthly salary above Rs. 20000] can avail loan via MoneyTap. The immediate question that comes to mind is “Why only salaried professionals?”.

We had posted this same question to Bala Parthasarathy, CEO of MoneyTap and the answer lies in ‘Probability of guaranteed repayment’. He also informed us that since ‘Unsecured loan based on credit line’ is a relatively new concept in India hence, partner banks, as well as MoneyTap want to ensure that they create a market ‘one customer segment at a time’. Bala Parthasarathy did inform us that soon entrepreneurs, freelancers, designers, etc. could avail loans via MoneyTap but for the time being their target market segment is salaried professionals.

Once the user downloads the MoneyTap app from the Play Store, (s)he needs to upload a selfie for the application form, PAN card photo and current residence proof for eKYC. The MoneyTap app has three main sections:

  • Profile creation
  • Credit decision
  • Loan Amount

Profile Creation

The app is built on a patent-pending chat bot interface and would ask for all the relevant information that is required by banks. However, unlike traditional loans from banks where you need to fill a lot of information & submit tons of documents, with MoneyTap the process looks fast & breezy. You need to also enter the purpose for which you require a loan [further studies, business, house deposit, pay existing loan, etc.].

If you have an Aadhar Card, things become much easier since you could simply scan the Aadhar card bar-code and all the relevant information would be fetched from the card. Bala Parthasarathy’s learnings during his tenure with UIDAI would have come in handy during the development of MoneyTap!

Credit Decision

Once the eKYC is done than the app takes the user to the next step where important decisions are taken and the customer would come to know about the eligibility for the loan [as well as sanctioned amount]. You need to enter your PAN details, current organization & residence type. Once these details are submitted, the patent-pending algorithms fetch your Credit [CIBIL] score, social score, etc. in order to perform ‘Eligibility Check’.

For some reason, if you fail to pass the eligibility criteria e.g. here, here you need not proceed to the next step. Similar to traditional bank loans, CIBIL score might be the first data point used by MoneyTap for checking eligibility for a loan.

Once the first step of eligibility check has passed, the user/loan applicant would need to submit last six months bank statements [salary account preferred]. The user has the option to either ‘Login to net-banking account’ inside the context of MoneyTap or upload bank statements via secure upload link provided by MoneyTap. Immediately, a lingering question about security would come to your mind since you are uploading your bank statement but as stated in the T&C of MoneyTap, their team takes security very seriously and all the back-end APIs comply with mandated security standards and robust protocols.

Security & Protection of Privacy

Protection of your privacy and your data security is our primary concern. Our back end APIs comply with mandated security standards and robust protocols. Our security measures have been tested and certified by our partner bank’s IT team. Your credentials are only used to retrieve your bank statements for verification. Alternatively, you can also upload a PDF of your bank statements which is eco-friendly and time-saving [Source]

MoneyTap has tied-up with a 3rd party company through which ‘Net Banking Login’ as well ‘Secure Bank statement upload’ is made possible. In order to test the security of the app, I downloaded my bank statement and uploaded the pdf after removing the password and the MoneyTap app rejected the bank statement since there was an author signature mismatch. When I dropped an email for the rejection, the MoneyTap customer success team member called me and clarified the reason for rejection.

Once I uploaded the proper bank statement, the application got approved after a couple of days. In this entire process, there was no interaction with the bank partner and entire process took place on app & email.

Loan Amount

Once the important steps of eKYC and Credit Decision are complete, the final step is disbursal of approved loan amount. As mentioned earlier, interest is only charged on the amount borrowed with interest rates as low as 1.25~1.5% per month. The customer would also receive a Credit Card from RBL Bank and this is the only step where you have to interact with the bank executive.

During the interaction that I had with the executive, he called me from his mobile phone & asked me to send bank statement over WhatsApp which is against security norms of the bank. Since MoneyTap acts as an ‘Unsecured loan enabler’, it becomes important for their customer success team to ensure that the bank officials adhere to all the necessary standards since as a customer you are dealing with MoneyTap with RBL Bank being a black-box. The official did call me from bank’s landline after which communication was smooth.

Even though the technology behind MoneyTap app is awesome and the entire approval process was completed with a blink of an eye, efficient communication with bank partners holds the key else it could result in negative reviews More details about the RBL MoneyTap credit card can be found here

Image Source – MoneyTap RBL Credit Card

MoneyTap:Scope for improvements

Currently, MoneyTap is available in Bengaluru, Delhi NCR [Delhi, New Delhi, Noida, Greater Noida, Ghaziabad, Faridabad, Gurgaon], Hyderabad and Mumbai [Mumbai, Navi Mumbai, Thane] and Chennai. However, there are requests from users from other cities and in order to track the incoming requests, MoneyTap could add a Notify Me page where the user enters his/her city information which can act as important data for their team to identify next logical expansion [coupled with data from their partner banks].

As mentioned earlier, detailed communication about the application status [from MoneyTap Team] could be very important for creating a WoW factor. Though my application was processed in a couple of days, sometimes the partner banks might take more time in processing the application which might act as a spoil-sport. Hence, timely communication becomes a very important factor!

MoneyTap:Conclusion

The overall experience of using the MoneyTap was great. The technology behind MoneyTap makes the entire loan application process less cumbersome. Banks and financial institutions are bullish on chatbots and MoneyTap uses chatbot technology very effectively. Though P2P lending, loans on credit line and other mechanisms of obtaining unsecured loans are still in nascent stage, MoneyTap does have a first-mover advantage since it is India’s first app-based credit line and provides loans at lesser interest rates!

If you have used the MoneyTap app, please leave your feedback/reviews in the comments section…

|In: Android|Last Updated: | 1 Comment

A few weeks back we reviewed the offerings from DigitalOcean and how it is addressing the needs of the developer community. Apart from DigitalOcean, there are options like Microsoft Azure, Amazon Web Services, etc.  that are available for developers as well as enterprise. However, the only bottleneck of having many options is that choosing the right option becomes much more difficult since you need to keep a tab on the budget as well as your technical requirements.

Image Source – Mobile App Development

The major benefit of moving to the cloud is that you can now focus on your core business rather than spend time on setting up server infrastructure! Hence, choosing the right tool or platform can definitely result in reducing the overall development time, whether it is a website or a mobile application. The only difference between a website and mobile app is that there is less real-estate on the mobile and understanding the user behaviour becomes a key to retention.

Evolving mobile landscape

There could be plenty of reasons why a user uninstalled an app, could be annoying push notifications, frequent hangs, battery drainage, etc. hence as an app developer you only have a moment to create a good impression. As per a study, 97% of the apps are abandoned within 30 days of installation and 80% of the apps are deleted after one use [Source]. In today’s hyper-competitive mobile environment, apart from acquiring new users it also becomes important to retain existing users. This is where engaging users during the mobile moments [a point in time and space when someone pulls out a mobile device to get what he or she wants immediately, in context] becomes much more critical.

Image Source – Mobile Moments

However, for developers to follow fast effective app development & release cycle they need to roll out the features quickly, solve bugs, retain users, etc. and this is where right set of tools for mobile app development are of importance.

Mobile app development tools – They do matter

Building apps can be a daunting task [which varies on the type of application and the scale at which it is solving the problem] and the plethora of development tools available for app developers are a blessing in disguise. Since there are many tools available, developers do not have to re-invent the wheel and can follow the lean methodology of app development i.e. build, test, release, measure, feedback & follow the same cycle.

Image Credit – Mobile App Development

There are mobile app development tools like ST.Tarter that provide powerful features for developers to build and scale their apps through user-engagement & retention programs. With ST.Tarter, you can develop responsive mobile apps quickly!

ST.Tarter : Addressing developer needs

ST.Tarter is a product from India-based startup SpurtreeTech. With user retention and Referrals being the core of ST.Tarter, it combines many features that are necessary for any mobile app:

Communicator – It has an instant messaging framework with support for Private, Group Chat and Broadcasting support. With this feature, developers can now send personalized push notifications as well as generic broadcast messages!

Coupons – With Coupon support, developers can now retain as well as reward customers thereby optimizing the overall sales funnel.

Referrals – With ST.Tarter, developers can devise customized referral marketing campaigns and boost the app downloads!

Wallet Support & Power API for development – You can now setup any content structure and retrieve the same via API’s supported by ST.Tarter. The best part of this is that you need not do a rebuild of the code! With India now moving towards becoming Digital India, wallets can no longer be left behind 🙂 ST.Tarter support implementation of all the Closed Wallets

The best part of ST.Tarter tool is that it does not require any local installation since it is a 100% cloud-based platform. It uses NLP for Spam detection and Abuse detection. Within minutes, developers can now build bulletin boards, group chats and enable sharing features on their app [that too at a click of a button]. ST.Tarter is an ideal tool for someone who is trying to test waters of app development but has limited coding knowledge 🙂

Since it supports closed Wallet integration, building a shopping cart, converting visitors into shoppers via referrals, coupons and other campaigns can be done at ease with ST.Tarter.

ST.Tarter : Conclusion

There are a plethora of tools for mobile app development but as a developer, it becomes very critical to choose the right set of tools that can help in developing and scaling the app with ease. Considering the features of ST.Tarter that has development, retention, and marketing [of the app] in the forefront, it looks an interesting and lucrative proposition!

ST.Tarter is definitely an ideal tool for developers who follow the lean development methodology. If you are an app developer, do give ST.Tarter a try and leave your feedback in the comments section…

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Couple of weeks back, I switched from Google Keyboard to Xploree Keyboard, a keyboard that can do much more than typing! In simple words, Xploree is an intent based keyboard that is powered by AI, NLP, Machine Learning and host of other technologies. It is a product from Hyderabad based KeyPoint Technologies that has earlier developed adaptxt and has mastered the art of building a keyboard that ‘Users Want’!.

Xploree doubles up as an effective ‘Discovery Platform’ that learns from user’s intent. Since it is a keyboard app, it also does the job of a regular keyboard 🙂 Xploree App review was earlier published here, today we have an interactive session with Deepti M. Saxena, Sales & Marketing Director, KeyPoint Technologies. The Q&A revolves around Xploree, technology behind the app, learnings from adaptxt, etc.

Image Source – Xploree

What are some of the advantages of using the Xploree Keyboard over other traditional keyboards ?

Xploree is a smart mobile keyboard app that doubles up as a discovery platform. Powered by AI, the keyboard allows users to receive relevant suggestions and content while they chat, browse apps, etc. Even before users realize, Xploree gauges user’s intent & suggests recommendations based on who and what the users care about, current context [location, availability, etc.] and their likelihood to care about things when in a similar context.

Unlike other keyboards in the market, Xploree is the first smart keyboard app that augments predictions: not just that of words but INTENT. This smart keyboard app supports 110+ global languages including 29 indic languages thereby connecting people to content, products, services and solutions, almost faster than ideas can actually lead to words that too in their moment of need!

Can you share some details about the team behind the revolutionary Xploree keyboard.

While Sunil Motaparti, Founder & CEO- leads the business, Nutan Chokkareddy, CTO leads the technological innovations at KPT. Prima Dona, COO oversees company wide operations, with a special focus on scaling Xploree. Kiran Karthikeyan is the Vice President Product and is involved in the overall success of the product offerings.

Deepti M. Saxena is in-charge of Xploree’s nationwide sales and marketing activities. Today KeyPoint Technologies has over 100 enthusiasts working towards achieving the end goal-that is-making the mobile SMART with its INTELLIGENT KEYBOARD.

Can you please touch base upon some of the tech aspects of the Xploree Keyboard ?

  • First smart keyboard that identifies intents, categories and sentiment on the fly
  • Following the standards to handle context better [schema.org, IAB Taxonomy etc.]
  • Supports multiple languages and powered by NLP & Machine Learning [Neural Networks, Classification algorithms, recommendation systems etc.]
  • Ontology with frequent updates to capture trending topics
  • Captures and uses multiple contexts to provide the best discoveries
  • Application & Domain Context, Time Context, Location Context, User Context, Typed Text Context
  • Unlocking potential of mobile retail by integrating ability to buy products from within the app
  • Works across apps
  • Non-Intrusive. Follows EULA privacy policies
  • Available in SDK and SaaS models – to be consumed by third party applications

How secure is it to use the Xploree App since it gives suggestions in Real-Time [when typing], is there any data stored on any server ?

Xploree follows strict EULA and data privacy policies and does not capture, store or map users’ data. We do it on the device in real-time and do not send any typed text to our server

The only data thread that hits the server is the context, which is never stored beyond the keyboard session.

Keypoint had earlier developed Adaptxt [which was also available on other platforms], what are some of the learnings developing Adaptxt that was carried over in development of Xploree

During building of Adaptxt we got to understand the nuances of different languages and how users express similar thoughts in variety of expressions. This helped us understand that language is not a straight math but an art to understand and predict next words or phrases. It called for nonstop iterations to keep improvising on the predictions.

For Xploree, we heavily rely on machine learning & sentiment modeling to churn different intents and expressions among zillions of text strings. To make the task simpler, we built lightweight NLP [natural language processing] that sits on the user device [not on our servers unlike other search engines] and does everything within the device without compromising on user privacy.

Xploree is built over Adaptxt by adding advance layers of intent technology and machine learning.

Who are some of the partners who are present on the Xploree platform

Zomato, Flipkart, Amazon, Shopclues, First Cry, Housejoy, CouponDunia, Daily Motion among several others.

Recently Google released GBoard that also uses NLP, Machine Learning, etc. what are some of the USP’s of Xploree vis-a-vis GBoard

Any other keyboard in the market do not promise to be as ‘smart’ as Xploree besides offering a personalized dictionary. Xploree does more than a normal keyboard by capturing intent and context thereby becoming a virtual friend to users:a friend who understands their intent, context, desires, motives and matches them to relevant recommendations in real time.

KPT has been primarily working on Keyboards [LIPI, Adaptxt, Xploree,etc.], how as a company have you seen the Keyboard(s) evolve over a period of time ?

KPTs’ passion for linguistics and technology has enabled the company to deliver a better user experience across all types of connected devices over the years. KPT has seen a lot of success in the last couple of years with regards to the in-house innovations.

Adaptxt is an industry leading predictive text application for smartphones, tablets and other mobile devices. Adaptxt was created with the aim of delivering a faster, error-free and personalized text input experience to users. Adaptxt won the Appy Awards for Productivity and Horizon Interactive Awards Silver for Best Productivity App. Adaptxt has been built for a pan-global audience and supports over 120+ languages.

Xploree, the latest keyboard app built by KPT is an AI and NLP driven discovery platform that offers unified hyper-context and intent precision on multiple screens, multiple apps and in multiple languages.  Xploree will be the first ‘Made in India’ smart keyboard app that has taken predictions and discoveries to a whole new level.

KeyPoint currently has representation in key markets including U.S., UK, India, Japan and China and continues to grow with its latest innovation Xploree.

Are there plans on developing a stand-alone keyboard SDK that can be used by 3rd party app developers

We already have a stand-alone, off the shelf keyboard SDK available for the market and 3rd party developers. Currently, service is available only on request.

How many languages are currently supported by Xploree

Xploree supports 110+ global languages that includes 29 indic languages. Additionally, the smart keyboard also offers mix of languages such as Hinglish (English+Hindi) Tamlish (Tamil+Hindi), Bonglish (Bengali+English), etc.

Can Xploree work on low-cost Android handsets that have less RAM, less internal memory, etc. since there has been huge mobile penetration in tier-II, tier-III cities, rural areas, etc who might not have high-end phones.

Yes. We have considered those aspects while developing our product. Xploree works best with mobile phones with 1 GB RAM and android version 4.4 & above.

How according to you can brands [not only e-commerce] but advertisers, etc. utilize the growing eco-system of Xploree

By showing brand cards at the right time, Xploree brings brands and consumers closer. This happens whenever an intent is expressed on the keyboard. Even before the user types out his desire, Xploree’s smart algorithms capture user’s intent basis the context and matches them with relevant recommendations.

In other words, brands and advertisers will be sitting right there on the user’s keyboard waiting for a context to show up. Needless to say, Xploree’s growing user base which is close to 3 million currently will be the exposure bandwidth for brands and advertisers.

How has the response been for Xploree Keyboard on iOS [if it is available and if not, then any timeline on when it might be available]

Xploree is currently available only on Android-version 4.4 & above. So far, the responses have been overwhelming. Xploree on iOS will be out soon!

Xploree Keyboard app is available on Play Store & can be downloaded from here. If you have used the Xploree App, please leave your feedback/suggestions in the comments section.