University Admissions & Career Guidance platform Leverage Ed-tech Private Limited has raised over $1.5 Million from its existing investors. DSG Consumer Partners & Blume Ventures have co-led the latest funding round. Saama Capital founder Ash Lilani & PayU CEO Amrish Rau also participated in this round.

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Founded by Akshay Chaturvedi in January 2017, Leverage Ed-tech operates education platforms LeverageEdu.com and Univalley.com. The Company aims to be the go-to brand for university admissions and career guidance for the millennials.

Leverage Edu provides students enrolled on its platform with a seamless college application journey which includes personalized mentor-led 1:1 workshops, portfolio build-up sessions, access to pre-program internships & online courses, and exclusive scholarship options. The company also helps students with post-admit services through their partners for education loans, accommodation options and much more. In September 2019, the company has also launched a new business vertical Univalley.com, which provides advisory, tech and recruitment solutions to partner universities across the globe.

About a million students visit the LeverageEdu.com platform every month to learn more about higher education options & careers they are interested in. The platform also has an AI tool that helps students predict what options are best suited for their profile, and the company continues to focus on making its free tools grow faster and have wider access.

This financing round takes the company’s total capital raised to over $3 million. Presently in Delhi, Bengaluru, and Mumbai, the company will also expand their presence to more tier 2 and 3 cities in the next few quarters.

Founder & CEO of the three-year old company, Akshay Chaturvedi, said

We have been massively obsessed with student experience on the LeverageEdu.com platform and clear well-defined student success outcomes – which has led to an exceptional revenue growth in the last 9 months, as well as early signs of building a trusted brand. Focusing on few core areas and executing them really well has helped.

Fortunate to have phenomenal investors who understand what it takes to build a company in this space, and who’ve been extremely helpful while scaling up. I am absolutely thrilled that they have decided to back down on us. Excited to continue to execute and build a leading global full stack company in this space – one happy, relaxed, confident student journey at a time!

Deepak Shahdadpuri, Managing Director of DSG Consumer Partners, said

DSGCP first invested in LeverageEdu and partnered with Akshay a year ago. In that short period Akshay & his team have demonstrated very strong execution capabilities and have positioned LeverageEdu as a leading emergent higher education & career advisory brand.

A large part of their success to date is the unrelenting focus on making the student the core of everything that company does. We are very excited about the next phase of growth as LeverageEdu expands into becoming a full stack service provider and expands operations to more Indian cities.

Karthik Reddy, Managing Partner at Blume Ventures, said

Akshay and team have put in place strong frameworks for building a large long-term company, in this first year of our partnership. The scale of the overseas education opportunity set is even more massive than we initially imagined and the pace at which the team has executed has meant that we are happy to see ourselves co-leading a second round with DSG into an early breakout from fund III.

About Leverage Edu

Leverage Edu initially began as a higher education mentorship marketplace in Silicon Valley’s Draper University’s 2015 cohort by Akshay Chaturvedi, and formally launched as a company later in January 2017. The company is now a full stack university admissions player, using AI to help students work with best-matched mentors from around the world in personalised career workshops.

Leverage Edu has demonstrated industry-leading student outcomes in the last three years, and now also helps students with value added services like education loan, accommodation options, on-campus/long-term mentoring, and more. It’s recently launched vertical Univalley.com partners with select universities across vetted courses and programs, to help students with an end-to-end curated discovery-to-dorm room journey across select regions globally.

The Indian Media & Entertainment [M&E] industry is at the forefront of disruption. The availability of high-speed mobile internet at affordable rates, growing literacy, and smartphone adoption are some of the reasons for the growing consumption of media in the country.

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There are currently 451 million monthly active internet users in India and that number is growing at a rapid pace. This has led to changing patterns predominantly in the digital video consumption space which is growing at a staggering 46% CAGR over the last two years. There was a sharp rise in the consumption of non-Hindi or non-English content i.e. regional content with the evolution of new OTT [Over the Top] players targetting that customer segment. Alt Balaji, MX Player, Amazon Prime, NetFlix, HOOQ, Zee5, Voot, AltBalaji, Hoichoi, etc. are some of the OTT players that are capitalizing on the ‘video consumption wave’.

If you are from the urban part of India, there is a high possibility that you may have paid subscription of one or more OTT services like NetFlix, Amazon Prime, or more. What if the content from major OTT players is accessible in a single location? You and your loved ones can binge watch shows in 4K together sitting in the comfort of your homes.

ACT Fibernet, the third-largest wired broadband service provider in India is known for offering high-speed internet [upto 1 Gbps] at competitive rates. It also offers DTH services in certain parts of India. A couple of months back, the company unveiled its new brand identity and announced its plans to be more than an ISP. Through #FeelTheAdvantage, ACT Fibernet is transforming and aiming to be the future of streaming, gaming, smart homes, and more. ACT Stream TV 4K is its foray into the media streaming space.

ACT Stream TV 4k Review

If you are already an ACT Fibrnet user and an ardent fan of originals [on OTT platforms], you might be interested to give a shot to ACT Stream TV 4K. ACT Stream TV 4K is an Android based devcie that runs the TV version of Android Pie. We have been using this Android-based offering for a couple of months and this our detailed review based on that experience.

ACT Stream TV 4k – What’s In The Box

The packaging was minimal and impressive. ACR Stream TV 4K is a small rectangular shaped streaming device that has right number of ports and the minimalistic design makes it ultra-portable. Below are the contents that you would receive in the retail packaging:

  • Remote Controller
  • Power Adapter
  • LAN Cable
  • HDMI Cable
  • RCA Cable
  • User Manual
  • 2 AAA batteries
  • ACT Stream TV 4K box

Though the device works only on ACT Fibernet, the review device that we tested had that feature bypassed. Some of the streaming services, including installation of software updates were tested using an Internet Dongle and it worked perfetcly fine!

Our tests also included random disconnection of internet during firmware updates and as expected, the device passed all those tests.

ACT Stream TV 4k – The Hardware

The device runs on Android 9 Pie. It is powered by Hi Silicon 3798M V200 that has Multi-core 64-bit high-performance ARM Cortex CPUs and a dedicated Multi-core high-performance GPU. The chipset supports maximum 4K x 2K@60 fps 10-bit decoding and 1080p@30 fps video encoding. It is capable of decoding multiple file formats, including H.265/HEVC, AVS, H.264/AVC MVC, MPEG-1/2/4, VC-1, and more. Below is the snapshot of key features of Hi Silicon 3798M V200 chipset that powers the ACT Stream TV 4K:

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The box has 2 USB ports, 1 ethernet port, 1 HDMI port, 1 AV output, and 1 SD card slot. The device has 2GB RAM and 8GB Flash. The device has Dual band WiFi [2.4G & 5G] and 802.11 ac. It also has Bluetooth connection. The device has enough processing capability and storage capacity to download apps and games from the Play Store. You can also connect USB drive, Joystick, or smart camera to the USB ports. The box supports Dolby Audio and is capable of playing 4K content as well as HDR 10 content. Since it is Android based, it also supports Google Assistant and Google Chromecast.

ACT Stream TV 4k device is accompanied with a remote controller that is ergnomic in nature. The remote controller is beautiful to hold in hands and the keys have excellent tactile feedback. It has IR and Bluetooth connectivity. Other than the normal Volume [Up & Down] keys; there is a circular navigation button and couple of hot keys present at appropriate locations on the remote. There are hot keys for Google Assistant, Google Play, Live TV, NetFlix, and YouTube.

During our testing, we did not much inconvenience while searching for content on the box using the remote. We even tested search using Google Voice and the accuracy was good. Along with the hot keys, you would also find the normal keys like Mute, Power, Back, and Home keys that are present on normal remote controllers.

It is important to note that currently ACT StreamTV4k is available only for ACT Fibernet customers.

ACT Stream TV 4k – Getting Started

For setting up the ACT Stream TV 4K,  connect the ACT StreamTV4k HDMI output with the TV’s HDMI input using the HDMI cable provided in the box. Then connect the power adaptor to ACT StreamTV 4k. Once the ACT StreamTV4k is ON, follow the series of instructions on your screen.

To use Google Assistant, the remote controller has to be paired with the TV via Bluetooth. Since the device is based on Google’s Android platform, Google credentials have to be entered to login to the ACT Stream TV 4k. As the box only works with an active ACT broadband connection, you would be asked ACT credentials which could either be your mobile number or email address used at the time of registration.

ACT Stream TV 4k – Experience

Before we jump into this main section where we talk about the user experience, let us tell you that the interface in the ACT Stream TV 4K is very much similar to Fire TV Stick. The good part about this is that there is not much learning curve involved in using the box as people who have used Fire TV Stick or Chromecast [which is very much likely] might like the device from the word go!

The box uses a clean interface where there are fixed tabs on top – Home, Apps & Games, Live TV, and Offers. Based on the currently active tab, the contents are updated based on the services that you have subscribed to. The first tab shows the featured content across different streaming platforms that come pre-bundled in the box, irrespective of whether you are subscriber or not. The next row shows a list of the OTT platforms that are available on the device. When you use this interface without loading any extra apps, it would show majority of the OTT platforms that come pre-loaded in the box i.e. Voot, Netflix, Hotstar, Hooq, Hungama Play, Eros Now, Zee5, YuppTV, and more.

It is worth noting that Amazon Prime does not come pre-installed in the box and you would need to download the same from the Google Play Store. You can also side load apps and also stream content via Chromecast. We received good number of OTA updates during the process of testing which means that ACT Fibernet is working hard to fix issues and improve the overall customer experience.

Customers can subscribe and unsubscribe to OTT services with a single click and the amount gets added in the ACT bill. This makes the entire experience very seamless. We are yet to test the ‘subscription’ feature using the ACT Android application. For people who are not interested in OTT services can opt to watch close to 300 TV channels. There is a mix of free and subscription based TV channels.

The ‘offers’ section lists the offers that are available with the box. Customers receive one month of Zee5 and two months of free HOOQ. These offers are subject to change depending on when you subscribed for ACT Stream TV 4K.

You can uninstall apps by performing long-press of the center button and clicking on the ‘uninstall’ option. Select apps/channels may not be available for pre-install and most of these are the one’s that come pre-loaded with the box. The ACT Stream TV 4K does not support recording of content of any form either on StreamTV 4K device. Last but not the least, ACT Stream TV 4K comes with a built-in Chromecast and also supports casting of mobile devices. All you need to do is select streamtv4k1007 for casting.

Though we faced couple of lags and hangs while using the device, the overall experience was very smooth. It is only a matter of time, the technical team behind the development of ACT StreamTV 4K fix the issues via FOTA updates.

ACT Stream TV 4k – Pricing

Services for ACT Stream TV 4K are available in four Indian cities – Bengaluru, Hyderabad, Chennai, and Delhi. The ACT Stream TV 4K is priced handsomely at Rs 4,499. If you are an ACT subscriber, you would definitely find lot of value in using the device as it provides a superlative experience. Below are the plans for the city of Bengaluru:

If you are residing in any of the cities where ACT Stream 4K TV is available, do check out the Stream TV 4K Plans. The pricing looks right as it is less expensive than Fire TV Stick 4K which is priced at Rs. 5,999.

ACT Stream TV 4k – Closing Remarks

The box and remote controller are well-designed and we liked the egronomic design of the remote controller. Barring aside a few software lags and resets, the experience with ACT Stream 4K TV was superlative. If you are already an ACT Fibernet customer, you should definitely go for ACT Stream TV 4k

Click here to register for ACT Stream TV 4K!

Silicon Valley-based venture capitalist, Asha Jadeja Motwani has announced the launch of India Tech Park at CES2020, the largest and most influential technology event worldwide, which is going to be held in Las Vegas from January 7~10, 2020.

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India Tech Park is a platform for Indian start-ups working towards a sustainable future utilizing technological innovation and creating products that tackle pressing global problems.

The purpose of the first ever India Tech Park is to showcase India’s blooming consumer electronic systems startups globally and provide them exposure to the international startup ecosystem. The startups chosen are driven by responsible young entrepreneurs with sensitivity to climate, water, and sustainable food practices.

Sharing her vision about the India Tech Park, Asha Jadeja Motwani, Founder of Motwani Jadeja Foundation, said

The startup ecosystem in India is still evolving. The promise shown by Indian start-ups is incredible. Buoyed by bold, fresh economic policies and reduced red tape, Indian startups can truly lead the world and can contribute to the goal of a $5 Trillion economy by 2025 and even overshoot it to reach a $10 Trillion economy if nurtured and supported well.

The government has taken a lot of initiatives to provide a push to the startup culture in the country but the international exposure to the enterprising startups is still relatively low.  Indian policy makers need to be part of the macroeconomic world and talk in global terms to compete in the world economy.

At the time, when connectivity and reach are no longer problems, the government must take a stride forward and push the startups to get the global exposure which would benefit the country as a whole and India Tech park is igniting the spark.

Few of the startups promoted by India Tech Park in CES 2020 are Calamus, Hyper Lychee, Wagr, Altifarm, Strom Motors, and Stempedia.

In its efforts to enable the startup ecosystem in gaining competitive advantage, Microsoft ScaleUp has extended support to 18 startups in the last 12 months. Part of the Microsoft for Startups initiative, Microsoft ScaleUp provides startups access to world-class technology, mentorship and other community benefits that further their expansion on a global scale.

The selected startups in the region are focused on areas of fin-tech, blockchain, health-tech and IoT, among others. Leveraging Microsoft’s tech expertise and global enterprise clients, the program is designed to help startups explore emerging technologies and tap into newer markets. All the participating startups are well on their product development journey and are gearing up for Microsoft’s co-sell program.

Lathika Pai, Country Head, Microsoft for Startups – MENA and SAARC, said

Microsoft has always actively engaged with the startup ecosystem across the country. Globally the success story of the startup ecosystem in the region is drawing great attention. The Microsoft ScaleUp program has shaped several startups in their journey to being ‘enterprise ready’.

As part of Microsoft ScaleUp, during the engagement spanning eight to 12 months, the selected startups have opportunities to regularly engage with industry experts and leverage the Microsoft Partner Network for business growth. Microsoft helps accelerate their startup journeys through mentorship, streamlined go-to-market [GTM] activities and access to world-class technology resources. In addition, these startups have access to a global alumni network of startup graduates for peer support and networking.

The 18 startups that have benefited from the Microsoft ScaleUp program this year include:

  1. Finbox, a comprehensive financial intelligence platform with proprietary data connectors, enabling business to power risk management, collections, wealth management and cross-sell.
  2. Let’s Venture, an online funding platform that makes the process of fundraising [early and growth stage] easy, efficient and transparent for both startups and investors.
  3. Paanini, an innovative AI technology company whose product brand JiffyRPA brings in automation with AI technologies.
  4. EdGE Networks, a technology company that has built an AI-powered talent decision platform to help organizations simplify their talent decisions.
  5. PickMe, a mobility app from Colombo, is a market leader in mobility solutions.
  6. Linear Squared, a Machine Learning focused company building SaaS products to address challenging enterprise business problems such as accurate forecasting at scale, inventory and manufacturing optimization across multiple industries.
  7. Whizpace, a wireless communication solutions provider that uses intelligent technologies to enable better utilization of spectrum for IoT and broadband communication.
  8. Worxogo, a neuroeconomics and AI startup with an AI coach that drives sales rep and back office team productivity using behavior shaping nudges and delivers higher sales, more engaged teams and better productivity.
  9. Smarten Spaces, a technology company that has built an end-to-end AI and IoT platform to make spaces easy to work, explore or live in.
  10. Circle of Life Healthcare Private Limited helps manage infections through the first of its kind AI product ZEVAC that uses machine learning to predict culture report results instantly and augments empiric antibiotic therapy by clinicians, thereby fighting anti-microbial resistance.
  11. iNICU Medical Private Limited is engaged in development and application of IoT, AI and predictive analytics solutions for early diagnosis of critical diseases and improving quality of healthcare to neonates.
  12. Eleven01 blockchain protocol has been developed to bring true adoption and enterprise scalability through its private network, which allows for seamless integration of core blockchain services across existing platforms and technology infrastructure spanning various industry verticals.
  13. JusPay, a full-stack digital payments platform that enables secure and frictionless payment experiences, enabling organizations to scale their online payments with a fully-managed SaaS platform.
  14. Vunet Systems enables enterprises to deliver delightful customer experiences by elevating traditional, siloed IT monitoring into unified views across customer journeys through its purpose-built AI driven transaction journey platform.
  15. Mihup provides an intelligent voice interface for media and entertainment, connected cars, intelligent IVRS and smart homes, in Indian languages.
  16. Meddo provides comprehensive one-stop solution to all health needs, starting with top doctor consultations to diagnostic services, wellness and lifestyle support along with solving for digitization of health records.
  17. Myelin Foundry, a deep tech product startup that transforms human experiences and industry outcomes by building AI algorithms on video, voice, and sensor data for edge devices.
  18. Bionic Yantra, a medical robotics company that enables rehabilitation for various medical conditions and has developed an exoskeleton to help patients walk.

A personal loan is a multipurpose unsecured loan that can prove to be extremely helpful in meeting financial requirements. Banks and other Non-Banking Financial Companies [NBFCs] do not ask the applicant about the purpose behind availing a personal loan. As a result of this, you can change the purpose of your personal loan and use the loan amount as per the situation.

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Therefore, a personal loan can be used for various purposes such as repaying credit card debt, managing medical expenses, home renovation, taking care of wedding expenses, etc. Due to this flexibility offered by personal loans, they have gained massive popularity in recent times. With the help of leading financial institutions, it is possible to avail a personal loan online through a hassle-free online application process.

Lenient eligibility criteria, minimum personal loan documents, instant approval, and swift disbursal are some of the added advantages of availing a personal loan with leading financial institutions.

Documents required for a personal loan

The personal loan documents list required to avail a personal loan available at Finserv MARKETS are mentioned below:

  • Aadhar Card/Passport/Driving License
  • PAN Card
  • Bank Statement – Last 3 months

 

However, if you have a good relationship with the financial institution based on your timely repayments and clear credit records, then the lender may offer you a personal loan based on the detail already available with the lender.

Mentioned below are some tips that can help you avail a personal loan without documents

  • You must work towards establishing a good relationship with your financial institution. This will help you gain the trust of the lender over a period of time.
  • If you are applying for a personal loan with the same financial institution, where your main operating account is located, it becomes easier for the lender to evaluate your eligibility for a personal loan. Since the lender is fully aware of all the transactions being made on your account, it helps them assess your creditworthiness.
  • Make sure that you have a good repayment history. If you have repaid your previous loans on time, you are at a higher chance of availing a personal loan without documents.
  • While availing a personal loan, you should make sure that you have a good credit score. This will allow you to avail a personal loan at a comparatively lower interest rate as lenders may consider you a low-risk borrower.
  • Make sure that you do not miss any payments associated with the financial institution where you are applying for a personal loan. Any missed payment would reflect your incapability of handling finances and therefore your lender would ask you to provide concrete income proof.

In case you do not have any income proof documents such as salary slips, IT returns, etc., you can avail a personal loan through the following ways:

  • While applying for a personal loan, you can submit the latest Form 16 as the income proof.
  • You can also submit any other source of income from various business endeavors, housing rent income, bank balance, income of spouse or parents, etc.
  • Though personal loans are generally unsecured, you can negotiate with the lender to disburse the loan amount after pledging collateral for the same.
  • If you have had a long-standing relationship with your lender, then you may not be required to submit any income proof documents while applying for an instant personal loan.
  • You can also assign a guarantor while applying for a personal loan. The guarantor will be required to submit proof of his/her income and guarantee the payment of the personal loan if there is any default.

Now that you are well aware of some important tips that can help you avail a personal loan without documents, let us have at the eligibility criteria for a personal loan:

Eligibility criteria for a personal loan

The eligibility criteria for a personal loan varies from one financial institution to another. However, most loan providers have lenient eligibility criteria for personal loans. Some of the most common parameters are mentioned below:

  • You must be an Indian resident
  • Minimum 21 years of age
  • You must have an Indian bank account
  • You must a valid Indian ID proof

FAQs

How long does it take for the disbursal of the loan amount?

Nowadays, with the help of digitization, borrowers can compare various loan offers online and settle for the one that best suits their needs. The application process has become completely hassle-free and the loan amount is disbursed instantly post-approval.

What is the repayment process of personal loans?

Personal loans have easy repayment process. Though the tenure of a personal loan is not too long, it has affordable EMI options. Hence, it has become easier to repay these loans, thereby attracting more and more people to choose it as a feasible option.

What are the factors to consider while availing a personal loan?

Interest rate is one of the major factors that you should keep in mind while availing any kind of a loan. Lower the interest rate, lower is the cost of borrowing in the long run. Nowadays, with the help of leading Non-Banking Financial Companies, it is possible to avail instant loans at the most competitive interest rates. Additionally, you should also make a note of the processing charges, late payment penalties, and other hidden charges before availing a personal loan.

When you avail a personal loan, repaying it should be your first priority. Avoid spending money on any other purchases until you repay the loan. Make sure that you do not miss any EMIs. Making timely repayment will also help you maintain a good credit score. Hence, you should always look forward to managing your expenses wisely in order to make timely payments of your EMIs.

Defaulting on a personal loan will impact your credit score negatively, thereby hampering the chances your personal loan approval in the future. Based upon the loan amount that you borrow, you should calculate your monthly EMI with the help of an online EMI calculator. This will give you a better idea about how quickly you can repay the loan.

WitBlox, an edu-tech startup, has raised a funding of INR 1.3 crores from Mumbai Angels Network.  Witblox was founded in 2014, headquartered in Mumbai by Amit Modi. WitBlox is creating an ecosystem of gamified robotics learning for children aged (8-16 years) through plug and play hardware toolkits across science, technology, engineering and maths [STEM].

The company was earlier incubated with Neotech, an incubator and accelerator from Ambuja Neotia.

24 investors from the Mumbai Angels Network have participated in this round. Amit Modi, Founder and CEO of Witblox, said

MA not only helped me raise funds seamlessly, it connected me to its vast network of Investors across cities in India. With these funds, we plan to bring about significant changes in our strategy.

Mumbai Angels Investor, Aditya Sanghi said

I am happy to be associated with the next phase of growth of Witblox. While helping children learn by building is rewarding in itself, I think this is a great team with potential to build a big business. To make it big, business needs a motivated passionate team propelled by a purpose catering a growth market. I think Witblox has the right ingredients and it is time to execute heads down.

Mumbai Angels Investor, Vivek Lodha said

A lot of people I meet want kids to be learning fast without using iPad and other gadgets. This is a perfect way to make your kids grow smart with  real experiential learning and I’m glad to back WitBlox to achieve this.

Nandini Mansinghka, Co-promoter and CEO Mumbai Angels Network, commented

We are happy to welcome witblox in our expanding diversified portfolio. We see increasing activity in edutech space and are hoping that Witblox becomes a star in our edutech portfolio.

About WitBlox
Techshiksha is a private limited company based out of Mumbai, India. WitBlox is an edu-tech startup creating an ecosystem of gamified robotics learning for children aged (8-16 years) through plug and play hardware toolkit across science, technology, engineering and maths [STEM].

It is an instinct that makes most people think of their children when naming their life insurance beneficiary. Though it makes complete sense, is it ideal to choose a minor as the beneficiary? If your child is a minor, they won’t be able to access the money until they turn 18 or 21. You have to find a better way to provide for your kid and make the death benefit easily accessible to them.

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Let’s look at some of the advantages and disadvantages of naming a child as a life insurance beneficiary:

Can a Minor Be Named as Your Life Insurance Beneficiary?

Yes, as the parent you can name your child as the beneficiary to your life insurance. But if you were to pass away while your child is still a minor, the death benefit won’t be given to your child. A guardian will be appointed to manage the funds until your child doesn’t come of age. The process of appointing a guardian and transfer of the death benefit may vary. It is best to discuss this with your insurance company and how the events will unfold in case you name a minor as your beneficiary.

Advantages of Naming a Minor as the Beneficiary

1. Financial Stability

Your child will eventually get access to the death benefit and will be financially stable in life. The life cover will eliminate the need of taking a loan for higher studies or to care of their basic necessities until they are settled.

2.  Better Choice

As parents, your child is the best choice to be your insurance beneficiary. They are still dependent even if they have reached the legal age. It will take them time to get financially independent but till then a death benefit can provide for them.

Disadvantages of Naming a Minor as the Beneficiary

1.  No Access to Money

Your child won’t be able to access the money until they come of age. They would have to take care of their expenses by depending on a family relative till they turn 18 or 21 to become independent.

2. Funds Managed by Someone else

The death benefit will be managed by a guardian appointed by the court. You will have no control on who gets picked as the guardian and is in charge of the money.

Though your child may not be the perfect pick for being your life insurance beneficiary, you could entrust the money with someone who is reliable. But if you do not know anyone who is dependable then you can set up a trust that will hold the money for your child. While deciding your life insurance beneficiary it is advised to discuss the possibility of setting up a trust to hold the money.

The recent launch of an agritech startup’s e-commerce platform for farmers in Barwani proves technology and startups are way beyond the big cities’ corridors. Recently, Barwani, an agri-centric region of Madhya Pradesh, witnessed a wave of a technological revolution in the form of Farmkart, a new generation startup transforming the Indian agriculture industry.

Founded in 2017 and based in Barwani, Farmkart offers pioneering solutions that digitize the agri-inputs’ buying process and simplify it, making the lives of rural farmers easier and their work more fruitful. Happy customers, increasing in number every day, validate Farmkart’s e-commerce platform as the much-awaited agritech revolution expands to rural villages across all states of India.

Atul Patidar, CEO, Farmkart, said

Farmkart, in broader terms, is changing the way others look at agriculture. No one could have ever imagined the potential of user experience that can be built around farmers and agriculture. We brought innovation to where it was needed the most. We as a team are growing every day, upgrading our own ideas and thinking of creating an impact in the everyday lives of farmers.

Farmkart is led by a core team of seven in Toronto, Canada, and its operations are executed by a fast-growing team in Barwani, bringing together the local knowledge and international expertise to make farming a profitable profession. To realize this vision, the team first researched the on-ground problems the farmers of the region were facing and then launched three products, designed with a combination of technology and human compatibility.

Farmkart Digital PlatformAll of Farmkart’s technology solutions follow one simple rule ‘Everyone in the world knows how to count money’. Every farmer, whether educated  or not, can get easy access to the most affordable agriculture products and services,right from the comfort of their home or farm.

Using Farmkart’s digital platform is as easy as counting from 0-9. The platform further provides farmers of the rural region access to world-class quality agriculture products at reasonable prices delivered to their doorstep within 36 hours, in just one click.

Unique Identification Code [UIC]Putting its best foot forward, Farmkart has built a deep learning network that classifies and catalogues products based on a farmer’s profile and provides a smart personalized online shopping experience to each user in the palm of their hands. The UIC card not only encrypts the farmers’ individual identity, but also integrates their farm’s identity – i.e type of soil, crops, and products used by them – with the digital platform.

Farmkart’s advanced data analytics then transforms the farming experience by providing farmers with their own, personal digital agronomist. Farmkart’s Unique Identification Code [UIC] also allows them to shop and pay for their orders easily with a click of a button.

Farmkart User to User Delivery – Farmkart User to User Delivery model is an innovative community-driven delivery model that paves the way for the community to come forward and become a part of an impact that Farmkart are trying to create on agriculture. One can easily carry out his/her daily activities and still can be a part of the U2U delivery process by a simple registration and identification process.

An initiative that has been designed such that it utilizes minimum resources for execution, saves transportation cost and increases accessibility while promoting local employment.

Agriculture Consulting & Service Centers – Through Farmkart Agri-Nidan, agriculture also gets its first personalized agriculture consulting service providing the farmers’ end-to-end solutions based on the soil testing results, land quality, cropping patterns and historical regional data analysis.

The FarmKart team

Additionally, Farmkart service centers provide low-cost repairs and maintenance with quick turnaround times, ensuring minimal disruption in farming activities. If there is one thing that is going to change the current situation of the agriculture community it’s the technological integration in the agriculture process.

As Farmkart unveils its experience through its products for the people of the agriculture community, it is giving them an experience they never thought they would have. It is initiating its journey towards its vision of making rural agriculture and farmers technologically compatible. In the coming years, Farmkart envisions to add more innovative products into the lives of farmers and agriculture and increase their productivity, output, and profitability.