BigRock, one of India’s leading domain registrars, has announced the launch of their new marketing campaign in collaboration with the .ASIA registry. The campaign started with the launch of a brand new commercial to promote the .ASIA domain extension to small and medium businesses in the country.

The commercial conceptualized and produced by ideas@work, communicates the strong relevance of the .ASIA domain extension for businesses that wish to establish their digital footprint on a global scale and increase relevance amongst potential customers in Asia.

Using BigRock’s trademark tongue-in-cheek communication style, the film showcases the potential adoption of traditional Indian products in other Asian markets.

Shashank Mehrotra, General Manager and Business Head, BigRock India, commented

India is currently witnessing the dawn of a digital era through the combination of rapid internet penetration, government initiatives and entrepreneurial ventures. This means that a large number of businesses will seek to establish an online presence in an effort to reach a wider audience. Our latest campaign aims to reach out to consumers who wish for a more localized version of the internet medium.

With businesses constantly looking to strengthen and promote their brand, the .ASIA extension will help them towards targeting local markets and establishing their presence online to reach out to millions of potential customers in Asia.

With over 1 billion Internet users registered in Asia alone, statistics indicate that overall Internet penetration in the region is still at less than 35%.

Launched in 2007, .ASIA has grown substantially to become one of the leading domain extensions in the world with over 300,000 registered domains. Since its launch, BigRock has seen a steady growth in the demand for .ASIA domain names, and the new campaign is only expected to see this trend continue.

As part of the campaign, BigRock is offering .ASIA domains at just Rs. 99/- per year.

About BigRock

BigRock, an ICANN accredited registrar and hosting company, is a leading provider of web-presence solutions to small-businesses, professionals and individuals. It’s product portfolio includes – domain registration, web-hosting services, Personal email services & Business Email services, website builder products, Virtual Private Servers (VPS) and digital certificates

Finally, I am back with blogging in 2011 !!! With the number of internet users expected to reach 237 million by 2015,  it has become a medium which is hard to ignore. No matter the nature of business e.g. selling home made chocolates, sweets etc. having at least,  a “Minor” web footprint is required.

If you are a business, looking for a web presence  you have BigRock to your rescue. BigRock is a part of the Directi group of Businesses which is mainly targeting the Small & Medium Businesses (SME) & individuals. They offer the following services:

  • Domain registration
  • Email services [Anti-Spam & Anti-Virus services]
  • Web-hosting services
  • Website builder products
  • E-Commerce Solutions
  • Digital Certificates

Good Services are “Best” when they are coupled with ROCK bottom prices and that is what BigRock promises to offer. You can get a website at as low as Rs. 99 !!! They promise round-the clock support and while writing this article, I gave it a try 🙂 To my surprise,  support was even available at 10:30 PM on Sunday, chat transcripts below [click to enlarge]

The exchange with their customer support department made me very happy since they deliver what they promise !!! As a reader of this blog, we have “Rocking” offer from BigRock awaiting for you…

  • Up to 50% discount on Hosting, Email and Do-It-Yourself Website builder  products.
  • 10% discount on all other products.
  • To avail this fabulous offer [which is only valid till 28th February,2011]  just head to BigRock and use the coupon – thoughtsprevail . Along with their service, I even liked their advertisements that are appearing frequently on TV, the best of the lot is the one below

    If you are availing this offer, it would be great to hear from you about your experience with BigRock… just drop an email to himanshu.sheth@gmail.com 🙂