Keeping the requirements of the smart, stylish and trendy customers in mind, Conzumex Industries Pvt. Ltd an exciting consumer tech start-up that designs, develops and sells consumer electronics is launching their luxury hybrid smartwatch, Muse on Kickstarter today. Designed for the on-the-go generation, who love to wear a watch as part of their style statement, Muse Watch comes at a very affordable price range of Rs. 6,500 ~ 10,000 [only on Kickstarter].
The watch is built around an ‘Internet of YOU’ platform – an amalgamation of smart devices, AI, and exergaming (video games that are also a form of exercise]. The AI platform is a personal assistant that provides services in fitness, food and personal finance. The mobile game in Muse turns day-to-day activities into a deeply engaging experience for the consumer. Muse’s Planet Watch game generates in-game rewards through the activities tracked by the watch which in turn helps the user remain motivated in the daily routine.
Muse Wearables caters to the demand of the young with 21 features and promises to solve 50% of the user’s lifestyle problems. It is a first of its kind hybrid smartwatch with NFC payments and comes with an added advantage of up to 1.5 years of battery life. Some additional features include UV tracking, auto time-zone update, nutrition, fitness, sleep tracking, and SoS alerts.
Commenting on the launch, Sai Prasanth, Co-founder, Conzumex Industries Pvt. Ltd said
Keeping the smart and connected consumers in mind, we have come up with this trendy, smart and intelligent watch that caters to their needs of fitness, food, and personal finance on the go. Muse Wearables comes with a battery that lasts for over a year, reducing the hassle of charging every day; thus, giving consumers an unparalleled experience at an extremely affordable price.
The watch can be pre-booked on the Kickstarter platform starting today and will be delivered globally by the company’s vast distribution network.
About Conzumex Industries Pvt. Ltd
Co-founded in 2015 by IIT and NIT graduates – Sai Prasanth, Ajay Yathindra and Prathyusha, Conzumex is one of the few hardware start-ups in India. The company is currently building its second product Muse – an analog smartwatch that is fashionable, intelligent and more immersive than any other regular watch and fitness tracker and is backed by Keiretsu Angel Group, other lead angel groups, and individual HNIs. Eminent personalities like SS Rajamouli and Shobu Yarlagadda [Director and Producer of Baahubali film respectively] have also invested in the start-up through Keiretsu forum.