Goans can now make their homes more beautiful with the best in class furniture, home decor products and service offerings from Urban Ladder. The company has expanded its presence and launched services in Goa from January. Urban Ladder’s vision is to make a million homes beautiful. It has consistently strived to ensure customer delight with a dedicated, well-trained delivery and assembly team. This delivery centre in Goa will be instrumental in ensuring exceptional service quality to consumers in the city.
Goa has the highest per capita GDP, of Rs. 2.24 lacs, in India, which is three times India’s average of Rs. 0.74 lacs, making it an attractive market. Urban Ladder has seen a lot of demand from Goa, particularly from customers furnishing their second homes. The average ticket size of Goa customers is three times higher than the average ticket size of other Urban Ladder customers.
Speaking on the occasion, Kaustabh Chakraborty, VP Operations and Customer Service, Urban Ladder said
Even prior to the launch, Goa has been an active market with special delivery requests from several loyal Urban Ladder customers. The aesthetic sense of people in Goa is closely aligned to what we offer, making the market even more promising. We look forward to Goa being among the top 7 cities for us in the coming months, contributing significantly to our overall growth.
From early consumer trends of the cities, there is high demand for sofas followed by solid wood dining sets, coffee tables and crockery units. The other potential categories will be bar units, lounge and balcony furniture. There has been exponential growth in demand for online shopping, and furniture is the third largest segment in e-commerce, after electronics and apparel. Urban Ladder has been at the forefront in delivering superior quality furniture to cater to this growing segment.
Urban Ladder is currently available across 19 cities in India and this number is expected to grow soon.