Phonup, a joint venture between Franchise India and Phonup Italy, launched its first store in Karnataka, Bengaluru. The store will be a ‘one-stop-destination’ for all mobile phone solutions. Phonup, offers the widest range of new and certified pre-owned smartphones and tablets from leading brands such as Apple iPhone, Samsung, Xiaomi Mi, OnePlus, Motorola, Lenovo, etc., under one roof.

Image Source – PhonUp

A pre-owned smartphone is a smartphone less to dispose. Extending the life cycle of a device involves environmental care in terms of emissions and energy necessary for disposal. For these reasons, Phonup is committed to improving the sustainability of the high-tech frontier, both for the collection and re-use.

Driven by the philosophy of high quality and precision, every pre-owned phone from Phonup goes through extensive 40+ quality checks before being rolled out to the customers. Phonup is here to revolutionize pre-owned mobile phone market in India. The company provides umbrella solutions for mid and high-end mobile handsets across pan-India. Further, every smartphone offered from Phonup comes with 12 months of warranty. The phones for repair, gets handpicked from customer’s home.

Gerardo Taglianetti, CEO, Phonup Italy, said

The mobile repair market in India is largely unorganized and people find it hard to get reliable repairing solutions at an affordable cost. Phonup will be a game changer in this category offering process driven, world class repair to the Indian customers and additional services like extended warranty packages, accessories, repairs and technical training.

Sanjeev Arora, COO, Phonup India, said

At Phonup, it is our endeavor to enable our customers with trust and transparency and our first retail store here is a step towards the same. Our objective is to provide customers with a platform to buy pre-owned mobile handsets that are not only affordable but also offer a warranty of 12 months which is equivalent to a completely new piece.

Phonup also offers special packages that help in gauging the overall health of your smartphones and tablets.

Gaurav Marya, Chairman, Franchise India, further added

We are very happy to launch Phonup’s first experience store in Karnataka. We believe Bengaluru being a technology hub will be a great fit for the brand and our offerings. We are sure to challenge and add value to the existing pre-owned phones and mobile repair market in the region.

Just in a few months of its launch, Phonup is currently on a fast expansion mode across India via the franchisee model. A Franchisee can opt to have a Unit, Kiosk or Multi Brand Franchisee. Swan Enterprises is the master franchise in Bengaluru, which is expected to have about 120 franchise stores in the next couple of years.

About Phonup

Phonup is a joint venture between Franchise India and Phonup Italy and based on the idea of providing people with world class repairing of smartphones at affordable prices. Founded on the principles of trust and transparency it offers wide range of services to the phone owners such as extended warranty, a comprehensive health check among others. It also offers the widest range of phones and tablets to users to buy from. It is expanding its roots in India via the franchisee model. For more information, please visit Phonup India

Truecaller has announced that it has reached over 100 million active users who use the app on a daily basis. In less than a year, the app has leapfrogged from 100 million monthly active users [MAUs] to 100 million Daily Active Users [DAUs], and is growing faster than ever.

In a company blog post Alan Mamedi, CEO & Co-founder shared a letter to express his delight on the milestone

It was so big, in fact, that Truecaller is pleased and excited to announce that we now have more than 100 million daily active users using our app for their daily communication. There are only a handful of mobile-only services that impact as many users each and every day, and we are humbled to be able to join this exclusive group.

We could never have predicted that Truecaller would become a resource for women’s safety in many countries; or that it would be used for e-commerce and courier services around the globe to facilitate the difficult last mile of delivery, or allow more people to experience a data-only product in offline mode. Truecaller is more than just an app on your phone, it has aided in bridging the digital divide between the urban and growing semi-urban/rural markets in India, and has even enabled more African businesses to accept online payment.

The world has come a long way

From people mostly using Nokia and BlackBerry phones years ago, to a wide array of Androids and Apples, technology is constantly evolving around us and the world of communication has come a long way. The cost of both mobile phones and data continues to plunge, which allows more and more people to come online with just their phone.

In emerging markets, Truecaller is seeing the importance of smartphones in peoples’ daily lives. It’s their primary gateway to the internet, their connection with family and friends, people abroad, and increasingly their main banking and finance tool. Smartphones and Truecaller have become indispensable in the lives of our 100 million daily users.

Making your communication safe and efficient

With technology evolving, Truecaller has also come a massively long way since the day we founded the company. From simple beginnings as a Caller ID and spam blocking app, to a full-fledged communications platform with calling, SMS, Flash Messages and payment services.

SharkID, the Social Phone-book app, crossed 5 lakh downloads; with their network database zooming past 75 million numbers. SharkID is a  bootstrapped Startup, founded by Ramesh Sinha, a technocrat & serial entrepreneur.

SharkID is a smart phone-book app backed by a highly scalable Service-oriented architecture with full stack technology, SharkID deploys a Big data Database Mongo and Redis for storage and Encrypted streaming for data security.

Last year performance

  • 5 Lakh downloads within one Year
  • 7.5 Million Calls
  • 75 Million Mobile numbers
  • Caller ID + Mutual Connections

Next Year Target

  • 10 Million Installations
  • 100 Million Calls
  • 1 Billion Mobile numbers

Speaking on the occasion, Ramesh Sinha, Founder – SharkID, said

Our download numbers have more than doubled and climbing – this encourages us to keep pushing, keep striving towards delivering the best experience. For us there can be no greater testament than sustained downloads, week after week. Our users have reaffirmed our core belief – that, given a best-of-breed, secure and smarter technology, User migration is inevitable. Every smartphone User/Business will migrate to a smarter, easier and meshed experience, if someone provides it. And that is precisely what we do.

When 100,000+ network connections get added every day, it validates our belief many times over and is testimony to our technical array expertise and user experience. SharkID stands committed to provide a secure, user immersive experience to individuals and companies.

Elaborating further, he added

Based on the very encouraging response for the SharkID business card, we are further customizing it to ensure smoother on-boarding for professionals & organizations. We are confident that once companies experience the incredible benefits, SharkID will become a movement and our downloads will increase even further. 

Currently the company plans to deepen the user experience and expand the user-base across India to 10 million by March 2019. SharkID for Android can be downloaded from here.

Truecaller and Bharti Airtel, India’s largest telecommunications services provider, said that the Airtel Truecaller ID service now has over 1 million paying subscribers across India.

Launched in March 2017, this first-of-its-kind service is aimed at bridging the digital divide between the urban and growing semi-urban and rural markets in India. The service has helped more people experience a data-only product in offline mode and enabled them to make their communication safe and efficient.

Expressing his elation on the landmark, Arun Krishnan, Director, Strategic Partnerships, Truecaller said

With the Airtel Truecaller ID service, we opened data-centric inroads to offline users, who gave us an extremely positive response by subscribing to Truecaller in its flash message form. We hope to further empower these feature phone users in India and safeguard them from spam calls and making sure there are no unknown calls.

India being a large feature phone friendly population, Truecaller expanded its caller ID feature to this quintessential group of users in April last year.

About Airtel Truecaller ID

All feature phone users in India using Airtel can subscribe to Airtel Truecaller ID’ to get a caller ID service. The identity of unknown numbers is delivered to users via Flash SMS before the call hits the user’s mobile.

Apps Discover, a premium mobile ad network company has announced an exclusive partnership with Chinese search engine giant Baidu, the agenda for this partnership is to provide Chinese traffic to Indian advertisers. This alliance enables the Indian companies to promote their business even in China.

Apps Discover and Baidu’s business alliance will create burgeoning business opportunities for both the companies in Chinese ad space. After the coalition, the company is now the only Indian ad-tech company that will look after Baidu’s ad sales in India. This partnership with Apps Discover Technologies will aid Indian advertisers to gain more traffic and target active mobile and internet users in China.

Ashish Bahukhandi, Founder & CEO Apps Discover said

It’s an honour to partner with one of the biggest search engine and Baidu will not only serve our advertiser with the largest internet user population but will become an exponential growth factor for their business.

Last year the company expanded its presence in Indonesia which has been a profitable decision as it has helped the brands in establishing new business relationships with other international brands.

About Apps Discover Technologies Pvt. Ltd

Apps Discover is a premium Digital Ad Network Marketing Company offering the most preferred online affiliate programs & affiliate marketing products which help advertisers across multiple industrial backgrounds to advertise their brands [products/services] and track mobile ad campaigns in the easiest way possible. Started with an office in Gurgaon, Haryana the company’s operations have now extended far and wide in the South-East Asia market with a sturdy base in Singapore and Indonesia. For more information, please visit Apps Discover

Joining the worldwide celebrations of International Women’s Day, Truecaller released its most comprehensive report yet, titled Understanding the Impact of Harassment & Spam Calls on Women. The report looks into the state of harassment calls made to women, what steps they can take to prevent them, and how big of problem they are, encouraging women facing harassment and spam to ‘Call It Out’.

Sexual Harassment: Where does it stop?

It comes as an ugly truth that 1 out of 3 [36%] women in India is receiving sexual & inappropriate calls or SMS’. Of those, 78% of women claimed to receive harassment calls with inappropriate and sexual content at least once a week, and 82% claimed to receive unsolicited videos and pictures with inappropriate and sexual content at least once a week.

On average, 50% of these calls and texts were anonymous, 11% were made by stalkers, and 3% were from a person known to them.

In particular, 90% of respondents in Jaipur reported receiving calls and texts with offensive and sexual imagery or videos on a weekly basis, making it the highest in India.

The Fine Line between Nuisance and Harassment

While most women viewed cold calls from telemarketers, salespeople and fraudsters as a ‘nuisance’, 81% of women surveyed that blank calls were ‘harassment’. Blank calls in the survey were defined as an anonymous phone call made with the intention to threaten, harass or offend a caller, without a sales or phishing-related objective. In fact, blank calls were the one type of spam call overwhelmingly felt to be harassment as opposed to nuisance.

Payments and Phishing: The double-edged sword

As per Truecaller’s Insights 2017 report, India is plagued by the highest number of spam calls in the world, with the average Truecaller user receiving 22.6 spam calls per month. With India’s ever-expanding payments landscape, phishing calls collecting payment information have become rampant.

At least once a week, 72% of the women surveyed received calls from fraudsters seeking to collect payments or sensitive personal data, with 4% receiving counterfeit calls almost daily.

Calling It Out

Close to two-thirds [65%] of women reported feeling angry or irritated by harassment calls, while almost one-fourth [22%] felt troubled, worried or offended. The report also found that close to two-thirds [62%] of the women have taken measures against these calls, which is very encouraging.

The most common [65%] way to tackle this problem was to block the harasser’s number, install a call blocking app [48%] or search for the number online [41%]. Only 10% of all women filed a complaint to the police [10%] or named and shamed the spammer on social media [7%].

Truecaller found that 90% of women in India use Truecaller to block harassers and spammers and 95% use Truecaller to identify, name and shame unknown callers. According to Truecaller’s internal data it was found that, overall, women in India report 18% more unwanted calls than men do, which is not surprising at all considering all the harassment calls they receive. This is an increase with 5% from last year, which was at 13%.

Research Methodology

This research was conducted by Truecaller in collaboration with an independent market research, Ipsos Research in India. More details about them can be found here. Ipsos used the mobile based approach of data collection. The survey was conducted January 20th – February 22nd 2018 among 2,004 women aged 15-35 across 15 cities in India [SEC A & B1.] This was done on a smartphone interface, using a self-complete methodology ensuring short length of interview in an engaging format. The internal data in this article was aggregated anonymously from spam reports in India during the period of December 1st, 2017 to December 31th, 2017 to understand the trends and usage.

JioTV app by Reliance Jio Infocomm Ltd. [Jio] has won the Best Mobile Video Content award at the prestigious Global Mobile [GLOMO] Awards 2018 at the Mobile World Congress [MWC]. The other nominees for this award included Airtel TV, Migu Hot Video & Bioscope Live TV.

The The GLOMO Awards are considered the Oscars of mobile industry to recognize and celebrate the best of the best, highlighting the technologies, products, companies and individuals that are pushing the boundaries of ingenuity and innovation thereby creating a better future for all of us.

Speaking about the award to JioTV, the judges said

In a country where less than half the population has access to television, this is delivering a wide range of channels with a unified & personalized experience for everyone.

Jyotindra Thacker, President, Jio, said

We are excited & humbled to win the prestigious GLOMO awards. It shows that all our initiatives at Jio are driven by customer obsession & innovation. The intent to empower every Indian has been our guiding philosophy throughout.

JioTV’s prime motto has been to bring the best in class content, be it entertainment or news or movies or sports, to all its users on the go. It houses 575+ Live TV channels showing content across 15+ Indian languages & 7 days of catch up for most of the shows thereby enabling Jio Digital Life.

JioTV has been a leader in the infotainment space with its100 million+ downloads coming in a real short time. Ever since its launch, it has consistently been ranked amongst the ‘Top Entertainment’ apps on Google Play with a 4.4 star rating. JioTV also won the award for the ‘Innovative Mobile TV App’ in the recently concluded Aegis Graham Bell Award on February 23rd 2018 in New Delhi.

JioTV not only brings forth the Indian gamut of entertainment to its users but also opens up the world of international events to Indians. JioTV was the official broadcast partner for recently concluded PyeongChang 2018 Olympic Winter Games. It is also the exclusive digital broadcaster for the upcoming T20I tri-series ‘Nidahas Trophy’ being played between India, Sri Lanka & Bangladesh stated to begin on March 6th 2018.

Nokia’s annual Mobile Broadband Index study of mobile broadband performance in India shows that 4G emerged as the key driver of mobile data consumption in 2017, capturing 82% of mobile data traffic and growing 135% YoY with the rapid deployment of 4G networks and affordable devices. 3G grew data grew 286% in 2017, driven by an increased appetite for data consumption and better coverage.

Image Source – Nokia MBIT

According to the report, data consumption continued to be driven by video, which contributed 65% to 75% of total mobile data traffic. This was powered by the availability of Hindi and regional language content, as well as the proliferation of original OTT-only series. In 2017, Hindi and regional languages comprised more than 90% of popular videos watched online.

On average, an Indian subscriber consumed 7.4 GB of data per user per month on their mobile devices over mobile networks alone, placing India ahead of developed markets like the UK, South Korea and France. The average consumption over both Wi-Fi and mobile networks in India was 8.8 GB data per user per month, at par with other developed markets.

Indian telcos continued to rapidly expand 4G in 2017 and have narrowed the gap with 3G coverage in the country. The 4G network expansion was supported by the dramatic growth of LTE devices in the country, with 9 out of 10 smartphones shipped in 2017 supporting 4G. The LTE-capable device base grew to 218 million in 2017, with 74% being VoLTE capable as well.

Service providers will need to take advantage of technologies such as 3-band carrier aggregation and 4×4 Multiple Input Multiple Output [MIMO] to transform their networks and sate the ever-increasing demand for data consumption without a glitch. The deployment of LTE-A/LTE-Pro and Cloud RAN will further enhance the customer experience.

Sanjay Malik, head of India Market, Nokia said

The year 2017 saw telcos expand 4G networks, and this momentum is likely to continue. The drop in prices of devices, both smartphones and feature phones, is driving data consumption in the country.

We believe that the next wave of growth in the Indian broadband market can come from the untapped base of feature phone users who will potentially move directly from 2G to 4G. As we mentioned in the last MBiT study, Indian telcos will need to explore innovative network technologies, like carrier aggregation and MIMO, to meet the growing data demand. These technologies will also help them prepare networks for the 5G and connected devices era.

Infographic of Nokia MBiT 2018

Other key trends expected in 2018

  • As the adoption of 4G increases beyond Metros and Tier-1 cities, 4G is expected to drive the bulk of data traffic in 2018.
  • LTE-A / LTE-Pro and Cloud RAN could help Indian operators enhance the customer experience, reduce churn, increase market share and drive higher ARPU.
  • 5G use cases like Massive Machine-type Communication [mMTC] can support the deployment of  smart cities; ultra-reliable and low latency communication [uRLLC] can enable low latency healthcare and digital education.
  • Driven by operators investing in virtualized networks as part of their 4G rollout, the commercial launch of 5G in India is expected by 2020 in line with other developed markets.

About the Nokia MBiT Index

Nokia MBit Index is a report on mobile broadband performance in India. The primary objective of the MBit Index is to provide reliable time-series based statistics and insights about mobile broadband traffic growth in India, and co-relate those trends with changes in various ecosystem drivers such as subscriber usage patterns, devices, tariffs, coverage etc. The MBit Index analyses mobile broadband traffic trends only at a consolidated level.