There are a lot of SlideShare presentation embeds on this blog so,wouldn’t it be great to know it’s secrets straight from the horse’s mouth Below is a video coverage of Amit Ranjan[Co-Founder of SlideShare] sharing his ideas about Viral Marketing[at Proto,which I had missed] and it’s corresponding implementation at SlideShare.

Some very interesting points from his presentation:

In simple terms,Amit describes Viral Marketing as a combination of Web Analytics & Psychology and he justifies this very well in his presentation.The other interesting part is a term coined by him called “Shared DJs” [guys who are responsible for indirect marketing of the website by spreading it's content through mediums like Blogs,Twitter,FriendFeed,Delicious etc] who are as important as the content creators & both of them should co-exist for the success of the website.

Related Article:
Proto-IV coverage

In my previous article, I had mentioned about Proto[the Startup event] , that I missed but it is nice to see lot of blogs already updated with the coverage To start with, let us look at the startups that demonstrated at the event….

Amit Ranjan of SlideShare & one of the co-organizers of the event has a crisp coverage of all the startups here

Few months back, we had a guest article from Nithya Dayal, co-founder of Muziboo & it is nice to see Muziboo getting shortlisted for the presentation !!! Prateek Dayal has shared lots of interesting views about the event & his experience on pitching in front of the audience !!!

Unlike some of the other startups, we had a walk through and no ppt. I think eventually turned out to be good as the response to the demo was very encouraging.

I liked the fact that proto mentioned that 3 companies have shut shop. I think its great to see that failure is no longer considered a bad thing. There was also a Proto for Dummies video which was pretty well done. I think the videos will be up on youtube pretty soon.

I had always heard that talking to investors gives you a good perspective and I think its true. I had also heard that there are quite a few senior startuppy people who give a lot of gyaan and try to pull you down and I think that is true too. In general its not very hard to find a few people in proto who look like they have come down there just to feel important by giving gyaan to clueless entrepreneurs like me.

You can read the complete article here.

Coverage across the Blogosphere:
There are lot of other blogs that have covered the event and you can find them here.

After checking the coverage of the event, I never felt that I have missed the event Thanks to all of them !!!!