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Akosha, India’s first C2B messaging platform, raises Rs 100 cr from Sequoia Capital

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Akosha, a messaging platform for all consumer-to-business interactions, announced that Sequoia is leading a new Rs.100 crore Series B round. This new round of financing will be used to hire over 200 software engineers and product managers to build out the platform & fund the exponential growth of Akosha’s new mobile app for connecting users and businesses.

Akosha

Akosha was founded on the insight that the quality and channels of consumer’s interactions with businesses are broken and outdated. Akosha handles 30,000+ consumer inquiries every day over the web, telephone and its Android chat app. Akosha monetizes these inquiries by providing Akosha’s enterprise software OneDirect to brands.

Brands are able to leverage Akosha’s software to have a fast and personalized interactions with their consumers. Over 130 large brands use Akosha’s OneDirect platform to respond to consumer inquiries every week. Around 30 of these enterprises have become paying customers who subscribe to a premium version of the OneDirect Enterprise Suite. Kotak Mahindra Bank, Voltas, Aircel, Snapdeal, Micromax and Makemytrip are some of the leading brands currently using Akosha OneDirect enterprise solutions.

140,000 users have downloaded Akosha’s new android app in just 4 months with an average rating of 4.5. Consumers use the Akosha app for product discovery, pricing information, discounts, customer service, booking appointments, travel research and so on. Currently, the app supports more than 18,000 chat sessions per day and have been growing 20-25% week-on-week.

Akosha_Android_App_Screen

Over the last year, the company has grown its employee base from 180 to well over 300 and recently opened a technology and product office in Bangalore. Building on this momentum, Akosha will use the additional financing to continue to expand its software engineering teams, accelerate product development, and invest in growing its user base. Akosha’s expects to add 400-500 people to its team this year.

Akosha was co-founded by Ankur Singla, a National Law School, Bangalore graduate who was deeply moved by the poor quality of customer service in India.

Quote from Ankur Singla, Chief Executive Officer, Akosha

We started 4 years ago to help consumers with post purchase issues. With the growth of mobile, we aim at building a messaging platform for all interactions between consumers and businesses including discovery, buying, appointments and customer service.

We hope to be doing 100,000 customer interactions/day within 3 months. But I think we’re just getting started. We are confident that in the near future, Akosha chat will be a competitive customer service differentiator for businesses

Shailendra Singh, Managing Director, Sequoia Capital India Advisors said:

We have always believed in the thesis that consumers need a better way to interact with businesses. We are inspired by Ankur’s vision for becoming a single destination on the smartphone for users to interact with hundreds of businesses and online services.

We are delighted to lead our third round of investment in Akosha, starting with a $200,000 seed investment in 2011.

About Akosha

Akosha is a horizontal platform for all consumers to business interactions. Customers can connect with any businesses using an Akosha mobile app, dedicated customer care helpline and website.

Akosha has received over 40,00,000 consumer queries across sectors, including telecom, consumer appliances, ecommerce, mobile, banking and insurance in 2014. The company has 350+ employees and 3 offices in India.

On the B2B side, Akosha OneDirect is a social CRM platform that helps brands in managing their customer experience across all online channels.